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E - Commerce for Business

BA250
Closed
Lakeland College
Lakeland College
Vermilion, Alberta, Canada
Ben Acquaye
Chair/Instructor
(1)
3
Timeline
  • September 28, 2020
    Experience start
  • October 14, 2020
    Project Scope Meeting
  • December 16, 2020
    Experience end
Experience
3/3 project matches
Dates set by experience
Preferred companies
Anywhere
Startup, Social Enterprise, Non profit, Small to medium enterprise, Sole proprietorship, Family-Owned
Any industries

Experience scope

Categories
Operations Product or service launch Marketing strategy Media
Skills
digital marketing competitive analysis sales & marketing business consulting
Learner goals and capabilities

Here are a range of projects students will work on.

1. Create sample Business Websites for businesses that do not currently have websites. Small businesses Preferred.

2. Create social media links for existing websites lacking these.

3. Prepare a detailed evaluation of current websites from the customer's point-of -view.

4. Design, run, and evaluate social media campaigns and advice on e-commerce strategies.

5. Offer detailed suggestions for mobile marketing campaigns and location-based marketing.

Learners

Learners
Undergraduate
Any level
10 learners
Project
40 hours per learner
Learners self-assign
Teams of 5
Expected outcomes and deliverables

Students will present outcomes in a number of different ways

1. Created websites and social media pages

2. Reports and

3. Presentations.

Project timeline
  • September 28, 2020
    Experience start
  • October 14, 2020
    Project Scope Meeting
  • December 16, 2020
    Experience end

Project Examples

Requirements

Students will be capable of working on projects that involve

1. Analyzing e-commerce opportunities for businesses that are small or medium-sized

2. Creating sample Websites and social media presence

3. Evaluating e-commerce business performance.

Additional company criteria

Companies must answer the following questions to submit a match request to this experience:

Provide a dedicated contact who is available to answer periodic emails or phone calls over the duration of the project to address students' questions.

Be available for a quick phone call with the instructor to initiate your relationship and confirm your scope is an appropriate fit for the course.