Supply Chain Management Marketing and Business Planning
Timeline
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February 7, 2021Experience start
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March 2, 2021Project Scope Meeting
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March 2, 2021Project Scope Meeting
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March 2, 2021Project Scope Meeting
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March 16, 2021Project progress
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March 16, 2021Project progress
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April 20, 2021Experience end
Timeline
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February 7, 2021Experience start
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March 2, 2021Project Scope Meeting
Meeting between students and company to confirm: project scope, communication styles, and important dates.
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March 2, 2021Project Scope Meeting
Meeting between students and company to confirm: project scope, communication styles, and important dates.
-
March 2, 2021Project Scope Meeting
Meeting between students and company to confirm: project scope, communication styles, and important dates.
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March 16, 2021Project progress
Meeting between students and company to provide feedback: project progress and work that remains to be completed
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March 16, 2021Project progress
Meeting between students and company to provide feedback: project progress and work that remains to be completed
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March 16, 2021Project progress
Meeting between students and company to provide feedback: project progress and work that remains to be completed
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April 20, 2021Experience end
Experience scope
Categories
Market research Operations Project management Marketing strategySkills
project planning business consulting business strategy marketing strategy supply chain managementThis course focuses on the principles of marketing within a supply chain from a global perspective. Students will develop a marketing strategy to enhance supply chain management strategy of the organization. The focus is on the international marketing strategies and the decision process for international shipping. The impact of the greening of transportation to add value to the marketing function is also detailed.
Learners
Written project and/or presentation.
Project timeline
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February 7, 2021Experience start
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March 2, 2021Project Scope Meeting
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March 2, 2021Project Scope Meeting
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March 2, 2021Project Scope Meeting
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March 16, 2021Project progress
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March 16, 2021Project progress
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April 20, 2021Experience end
Timeline
-
February 7, 2021Experience start
-
March 2, 2021Project Scope Meeting
Meeting between students and company to confirm: project scope, communication styles, and important dates.
-
March 2, 2021Project Scope Meeting
Meeting between students and company to confirm: project scope, communication styles, and important dates.
-
March 2, 2021Project Scope Meeting
Meeting between students and company to confirm: project scope, communication styles, and important dates.
-
March 16, 2021Project progress
Meeting between students and company to provide feedback: project progress and work that remains to be completed
-
March 16, 2021Project progress
Meeting between students and company to provide feedback: project progress and work that remains to be completed
-
March 16, 2021Project progress
Meeting between students and company to provide feedback: project progress and work that remains to be completed
-
April 20, 2021Experience end
Project Examples
Requirements
The project objective is to help your organization improve existing or offering new marketing strategy and enhance your supply chain management and logistics approaches in a global business environment. Students in teams of 5-6 will work with your organization to analyze the problem of your choosing and develop actionable recommendations or plans for improvements.
Project areas that students can complete may include, but are not limited to:
· Develop a mission statement and an international marketing strategy to enhance the Supply Chain Management and Logistics function within the organization.
· Research and assess foreign market and competitors with emphasis on pricing, distribution, promotion, and the decision process for international shipping.
· International business plan development.
Additional company criteria
Companies must answer the following questions to submit a match request to this experience:
Be available for a quick phone call with the instructor to initiate your relationship and confirm your scope is an appropriate fit for the course.
Provide a dedicated contact who is available to answer periodic emails or phone calls over the duration of the project to address students' questions.
Timeline
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February 7, 2021Experience start
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March 2, 2021Project Scope Meeting
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March 2, 2021Project Scope Meeting
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March 2, 2021Project Scope Meeting
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March 16, 2021Project progress
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March 16, 2021Project progress
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April 20, 2021Experience end
Timeline
-
February 7, 2021Experience start
-
March 2, 2021Project Scope Meeting
Meeting between students and company to confirm: project scope, communication styles, and important dates.
-
March 2, 2021Project Scope Meeting
Meeting between students and company to confirm: project scope, communication styles, and important dates.
-
March 2, 2021Project Scope Meeting
Meeting between students and company to confirm: project scope, communication styles, and important dates.
-
March 16, 2021Project progress
Meeting between students and company to provide feedback: project progress and work that remains to be completed
-
March 16, 2021Project progress
Meeting between students and company to provide feedback: project progress and work that remains to be completed
-
March 16, 2021Project progress
Meeting between students and company to provide feedback: project progress and work that remains to be completed
-
April 20, 2021Experience end