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Master's Strategic Plan Creation (Unit 1)

MSTM 5300
Closed
Schulich School of Business
Schulich School of Business
Toronto, Ontario, Canada
Ashwin Joshi
Associate Professor
(4)
3
Timeline
  • December 31, 2018
    Experience start
  • April 9, 2019
    Experience end
Experience
7/8 project matches
Dates set by experience
Preferred companies
Anywhere
Any
Any industries

Experience scope

Categories
Operations Project management Product or service launch Marketing strategy
Skills
business consulting consumer insights communication data analysis consumer research
Learner goals and capabilities

Master's student-consultants will develop an actionable strategy to gain a competitive edge, take advantage of a current opportunity, or overcome an organizational challenge of your choosing.

Learners

Learners
Any level
100 learners
Project
30 hours per learner
Learners self-assign
Teams of 6
Expected outcomes and deliverables

Phase 1 - Project Plan: Student-consultant groups will meet with organization representative(s) to devise the project scope and prepare a detailed plan for completion of the project.

Phase 2 - Project Execution: Student-consultants will work on deliverables outlined in the project plan. Teams will periodically communicate with your organization representative(s) as needed to complete project tasks.

Phase 3 - Outcome - Presentation: Student-consultant groups will conduct a 50-slide presentation for your representative(s) that outlines the following:

  • A statement of the problem and a recognition of its business importance.
  • An understanding of its key drivers, based on research.
  • A clear action plan with timelines and resource implications.
Project timeline
  • December 31, 2018
    Experience start
  • April 9, 2019
    Experience end

Project Examples

Requirements

Beginning this January, groups of six Master's student-consultants will spend over 180 hours developing an action plan to addresses a current opportunity or challenge facing your organization.

Based on the volume and quality of information that you provide and research conducted, consultant groups will develop a tailored strategy to meet your organizational goals.

Sample topics include, but are not limited to:

  • Reducing customer churn.
  • Increasing customer satisfaction.
  • Reducing employee turnover.
  • Increasing employee satisfaction.
  • Identifying new customer segments (e.g., the millenial market)
  • Identifying new employee segments

Additional company criteria

Companies must answer the following questions to submit a match request to this experience:

Be available for a quick phone call with the instructor to initiate your relationship and confirm your scope is an appropriate fit for the course.

Provide a dedicated contact who is available to answer periodic emails or phone calls over the duration of the project to address students' questions.