Marketing & Communications For Beauty-Tech Company
Project scope
Categories
Communications Advertising Product or service launch Social media marketingSkills
marketing communications software testing augmented reality marketing mobile apps business to business business-to-consumer communication customer relationship management innovationPROJECT DESCRIPTION/DESCRIPTION DU PROJET:
Beauty Lives Here is a very unique and innovative tech company that represents for a pretty diverse group of people. We are in the beauty-tech space and we are making big changes. We've got an exciting project that involves an Augmented Reality experience through a smartphone application providing a solution for underrepresented people. This job would be a great learning experience for any aspiring student who sees a career in: marketing, communications, technology etc. We have a friendly team and we are always open to teaching.
KEY PROJECT ACTIVITIES/TÂCHES ASSOCIÉES AU PROJET:
- Building CRM
- Social media marketing/ email marketing
- Posting advertisements
IDEAL ROLES/RESPONSIBILITIES/RÔLES/RESPONSABILITÉS:*
- Marketing
- Advertisement
- List building
- Communication
FINAL PROJECT DELIVERABLES/LIVRABLES DU PROJET:
- We are aiming to build a b2b CRM of 200 contacts by the end of this project
- A list of 100 b2c contacts who are willing to do beta app testing by the end of the project
- 2 posts per day on social media/ 2 ad posts a day
IN WHAT LANGUAGE WILL THIS PROJECT BE PROVIDED/DANS QUELLE LANGUE CE PROJET SERA-T-IL FOURNI:
- EN
All projects will begin on a first come, first serve basis, which cohorts are you + your team ABLE to participate in?
- December cohort - December 6 to January 21 / Cohorte de décembre - 6 décembre au 21 janvier
- January cohort - January 3 to February 18 / Cohorte de janvier - 3 janvier au 18 février
- February cohort - February 7 to March 25 / Cohorte de février - 7 février au 25 mars
TIME COMMITMENT PER STUDENT/TEMPS DE TRAVAIL PAR ÉTUDIANT:
- 70 hours
WHAT IS THE MAXIMUM NUMBER OF STUDENTS YOUR PROJECT COULD ACCOMMODATE?/QUEL EST LE NOMBRE MAXIMUM D'ÉTUDIANTS QUE VOTRE PROJET PEUT ACCUEILLIR?
- 5
PROJECT MENTOR NAME/NOM DU MENTOR DU PROJET: Khalil Soule
EMAIL ADDRESS/ADRESSE E-MAIL: khalil.hfs@gmail.com
About the company
We are changing the way people see beauty by merging it with technology. By introducing Augmented Reality to the beauty industry we are providing a great solution to the many users of our products, which include women of all walks of life and mainly underrepresented peoples.