Impact Immersive is seeking an ambitious and creative user experience designer. As the successful candidate, you will be responsible for the redesign of a responsive mobile augmented reality application, including tablet, phone, horizontal, vertical, iOS, and Android. The application visualizes California native plants in augmented reality and is targeted toward local water conservationists interested in saving water. This is an exceptional opportunity if you are passionate about design, conservation, and emerging technologies; and are excited to take a project from start to finish. A full range of skills including user and competitive research, personas, customer journeys, wireframing, and user testing will be needed for this assignment. There is already a visual style developed, but there is still room for improvement and refinement.  You will work in close partnership with our founder, who has over 12 years working as a UX designer. 

Impact Immersive is a purpose-driven augmented reality(AR) company. We are a global team of contractors and freelancers using the persuasive power of AR to inspire social change. Our immersive experiences engage the user in new and enchanting ways that increase attention, motivation, learning, and retention.

Tasks may include:

• Conducting background research on our existing application and fully understanding the redesign requirements
• Learning and using various software design tools, such as Figma and Adobe Creative Suite
• Creation of a screen-by-screen UX / UI responsive prototype of a native mobile application that can be used on both iOS and Android, phone and tablet, landscape and portrait
• Conducting user and market research to support the creation of persona, user journeys, and product flows
• Conducting UX / UI testing with real potential users potentially involving digital prototypes

By the end of the project, students should complete the following list of activities:

• Familiarize themselves with our existing product, market, customer, and end-user
• Familiarize themselves with an array of design tools such as Photoshop, Illustrator, and Google and be able to complete user personas, journey maps, and product flows
• Familiarize themselves with Figma and be able to complete a full set of UI screens using the software
• Design and build inside of the design tool all the needed screens for a mobile application prototype of our product
• Present the final design screens to us with the context of all the choices they made, problems they encountered, and next steps they recommend.

Bonus steps would include:

• Conducting any sort of user testing on the prototypes to ensure ease of use and to collect user feedback.

Final deliverables should include

• The design screens and all assets in a shareable format
• A presentation as stated above of the final designs

Students will connect directly with us for mentorship throughout the project. We will be able to provide answers to questions such as:

• Current product understanding
• Industry-standard design tools and applications
• Any sort of branding or styling advice
• Input on choices, problems or anything else the students might encounter
• Expertise in designing for augmented reality