Brand Elevation and Engagement Campaign
Project scope
Categories
Branding & style guides Market research Advertising Digital marketing Marketing strategySkills
target audience advertising campaigns creative design influencing skills brand positioning brand strategy brand identity mock ups researchMaximize Success seeks to enhance its online presence and strengthen its brand influence through visually compelling and results-driven advertising campaigns. The project aims to develop a cohesive brand identity that resonates with the target audience and fosters increased engagement. Learners will analyze current brand positioning, identify key audience segments, and design a series of visually captivating ad campaigns. The project will involve researching successful branding strategies, understanding audience preferences, and applying creative design principles. The ultimate goal is to create a unified brand message that not only attracts attention but also encourages interaction and loyalty among the audience.
- A comprehensive brand identity guide that outlines visual and messaging standards.
- A series of three to five ad campaign concepts, each with mock-ups and proposed platforms for deployment.
- A report detailing the research findings on target audience preferences and successful branding strategies.
- A presentation summarizing the project outcomes and recommendations for future brand engagement initiatives.
Providing specialized, in-depth knowledge and general industry insights for a comprehensive understanding.
Sharing knowledge in specific technical skills, techniques, methodologies required for the project.
Direct involvement in project tasks, offering guidance, and demonstrating techniques.
Scheduled check-ins to discuss progress, address challenges, and provide feedback.
About the company
At Maximize Success, we’re dedicated to empowering individuals and teams across Canada and U.S. to unlock their potential by turning strengths into key drivers of success. Our certified CliftonStrengths coaching offers both personalized 1-on-1 coaching sessions and dynamic workshops designed to elevate performance, enhance collaboration, and fuel growth. Whether you're looking to refine leadership skills, improve team dynamics, or achieve personal goals, we tailor our programs to meet your unique needs.