Number of students required to work in a team: (Example: 2 teams of 3 students)

Scope: Lead first sales by targeting the first customer based on a specific niche. We would run a private sale first then from there we would work towards a new sales campaign, always learning and adjusting. Industry: PropTech. Market niche: Ontario + Quebec. Channel B2B2C.

Outcome: Get first deals approved & show cash-flow revenues.

To become a proactive sales team, we need assistance developing an outreach process. We would like to equip our sales team with a plan that guides them in researching new prospects, identifying key contacts, and reaching out with compelling messages. We would like you to create a simple step-by-step strategy for prospecting in our target market.

The project may include, but is not limited to:

• Identifying new potential accounts that align with our current customer base.
• Compiling relevant market information.
• Building a customizable outreach script.
• Creating a simple tracking framework, including metrics, for measuring outreach success.

The final project deliverable is a report including research, analysis, and recommendations. It should assist our sales team in successfully prospecting within our target market with actionable recommendations that will increase sales conversions.

Mentorship and supervision are provided by the CEO