Marketing Communications Project For A Wellness-Tech Startup
Project scope
Categories
Digital marketing Market expansion Social media marketing Marketing analyticsSkills
enthusiasm customer value proposition marketing communications marketing marketing strategies integrated marketing communications communication blogsWe are looking for enthusiastic marketing wizards to help our team and support developing marketing strategies and communications for our new platform as we look to expand to multiple cities.
Some of the project needs are (can be one or a mix):
- Identification of ideal customers and a strategy for reaching them. This includes customer value proposition, segmentation, and positioning.
- Helping with strategy and messaging of our integrated marketing communications (e.g. marketing assets, social media, blogs, and web promotions).
- Assist in creating advertising and promotional activities/assets.
- Exploring how to approach entering new market segments and strategizing the digital mix.
Students will work closely with the founder who is supervising and available for questions. This will also include progress meetings where adjustments to the students' tasks and duties can be made if necessary.
About the company
Find My Zen is a localized wellness network helps people live a healthy and brilliant life. We help users quickly discover wellness experiences, teachers, and coaches in several cities. We do this by providing an event calendar featuring the more unique experiences that a city has to offer, not just classes.
We recently opened the Denver Zen Den which is our first brick and mortar location. Our innovative light, sound, and vibration technologies can create valuable experiences to help you live your best life.