Ohio University
Ohio University
Log in Sign up

Market Research NAM - Mobile apps development

Closed
ABAMobile
ABAMobile
Oviedo, Asturias, Spain
Nerea Sanchez
Nerea Sanchez
CEO
(1)
3
Project
Academic experience
80 hours per learner
Learner
Anywhere
Intermediate level

Project scope

Categories
Market research Marketing strategy
Skills
target market market research research
Details

We want to better understand our target market and audience as well as the overall market so we can uniquely position ourselves within our industry, specially in North America. Our company provides cutting edge mobile technologies to companies and corporations by bespoke development of mobile apps.

The research will include:

  • Target market research
  • Industry size and market potential
  • Competitive landscape
  • Strategic positioning of our brand

Deliverables
No deliverables exist for this project.
Mentorship
  • Interviews when required with company staff to better understanding on our business model
  • The CEO of the company will lead the project

About the company

Company
https://abamobile.com/
Oviedo, Asturias, Spain
11 - 50 employees
Technology, It & computing

We are an IT company, specialized in mobile app developments, IoT, API integrations and automation. We are experts in mobile app development for Android and iOS in devices such as smartphones, tablets and smartwatches. Since 2012, our main goal is to provide businesses with the best and the highest quality IT Software Solutions in order to solve their challenges and improve the way they do business. *** Industries such as Health, Transportation, Banking, Smartcities, Retail. Ultimately, end consumers and employees use technology through mobile. This layer (mobile) really near to the user is the one we work in. Strong expertise on app integration with company resources (ERP, CRM, ...). ** Working with technologies such as NFC, QR codes, Bluetooth, Proximity beacons, GPS positioning.