Fashion E-commerce User Experience Enhancement

Open
R3 CONCEPT DESIGN
Montréal, Québec, Canada
Directeur
3
Project
Academic experience or paid work
100 hours per learner
Learner
Anywhere
Intermediate level

Project scope

Categories
UI design UX design Website development
Skills
customer engagement comprehensive planning wireframing user research user interface (ui) usability research user experience (ux) web design
Details

R3 CONCEPT DESIGN is looking to enhance the user experience of its fashion e-commerce platform. The current website has a basic design and functionality, but the company aims to improve customer engagement and conversion rates. The project involves analyzing the existing website, identifying areas for improvement, and proposing design and functionality enhancements. The goal is to create a more intuitive and visually appealing user interface that aligns with current fashion industry trends. Learners will apply their knowledge of web design, user experience principles, and e-commerce strategies to develop a comprehensive plan. Key tasks include conducting user research, creating wireframes, and developing a prototype for the proposed enhancements.



- Analyze the current e-commerce platform for usability and design issues.


- Research current trends in fashion e-commerce and user experience.


- Develop wireframes and a prototype for the improved user interface.


- Present findings and recommendations to R3 CONCEPT DESIGN.

Deliverables

The project deliverables will include a detailed report outlining the analysis of the current website, user research findings, and proposed design improvements. Additionally, learners will create wireframes and a functional prototype demonstrating the enhanced user interface. A final presentation will be delivered to R3 CONCEPT DESIGN, summarizing the project outcomes and recommendations.



- A comprehensive report with analysis and recommendations.


- Wireframes and a prototype of the improved user interface.


- A final presentation to R3 CONCEPT DESIGN.

Mentorship
Domain expertise and knowledge

Providing specialized, in-depth knowledge and general industry insights for a comprehensive understanding.

Skills, knowledge and expertise

Sharing knowledge in specific technical skills, techniques, methodologies required for the project.

Hands-on support

Direct involvement in project tasks, offering guidance, and demonstrating techniques.

Tools and/or resources

Providing access to necessary tools, software, and resources required for project completion.

Regular meetings

Scheduled check-ins to discuss progress, address challenges, and provide feedback.

About the company

Company
Montréal, Québec, Canada
2 - 10 employees
Apparel & fashion

Launched in Montreal, Canada, R3 Concept was born from a heartfelt mission: to create products that lasts season after season. Our journey began with a simple, yet powerful goal - to craft items exclusively from recycled, vegan, and recyclable materials. We chose the name R3 Concept deliberately, as it embodies our core values: Reduce, Reuse, and Re-waste. Through this name, we aim to shed light on the profound impact of irresponsible fashion industry practices.

R3 Concept is built upon the fundamental idea of harmonizing sustainability, style, and comfort to simplify your daily life with straightforward and casual designs. Our commitment to delivering a unique experience extends beyond materials; it's an aesthetic born from the fusion of distinctive concepts and innovative materials. We've transformed these elements into an extraordinary minimalist label that stands apart.

At R3 Concept, our mission goes beyond just creating beautiful designs; we aspire to craft pieces that transcend time and trends. Our creations are a testament to our dedication to making a lasting impact on the world ensuring that every piece we offer resonates with your sense of style, while also nurturing the planet we all call home