Since podcasts are becoming an increasingly popular content medium, our company hopes to capitalize on this by creating our own. In this project, students will collaborate with us to take advantage of trending media and create a season of our own podcast. We would like students to deliver a 5-episode podcast series based on our company’s nice to resonate with our target audience.

This will involve several different steps for the students, including:

• Collaborating with the project manager to form a name and a theme for the podcast, and a topic for each episode.
• Script various components of each podcast episode such as the introduction, welcome, call to action, and outro.
• Create cover art for the podcast.
• Research and plan what will be discussed on an episode-by-episode basis.
• Record and edit each episode.
• Facilitating special guest appearances in one or more episodes.

By the end of the project, students should complete the following list of activities (this is basically a retelling of the steps above):

• Decided on a name and a theme for the podcast itself as well as each episode.
• Scripted the introduction, welcome, call to action, and outro.
• Researched and planned what will be discussed on an episode-by-episode basis.
• Recorded and edited each episode.

Bonus steps would include:

• Facilitated special guest appearances in one or more episodes.

Final deliverables should include

• A fully produced 5-episode podcast series.

Students will connect directly with us for mentorship throughout the project. We will be able to provide answers to questions such as:

• What general topics do we hope to cover?
• Are there any staff or professionals related to our company that we want to have as a guest on our podcast?
• How will we promote our brand and products/services each episode while still creating something that customers are interested in listening to?
• Input on choices, problems or anything else the students might encounter.