Doggie Doo Rag, a company known for its sustainable products designed for outdoor enthusiasts, is seeking to expand its market reach. The primary goal of this project is to develop a comprehensive business and sales strategy that identifies optimal platforms and distributors for selling Doggie Doo Rag products. The project will involve researching potential online sales platforms and larger vendors that align with the company's sustainability values. Additionally, the project will explore which distributors can effectively reach the target market of outdoor enthusiasts. The team will analyze current market trends, competitor strategies, and consumer preferences to recommend the best sales channels. The project aims to provide a strategic roadmap that enhances the company's online presence and distribution network.

The deliverables for this project include a detailed report outlining the recommended business and sales strategy for Doggie Doo Rag. This report will include an analysis of potential online platforms and larger vendors, a list of suggested distributors, and a strategic plan for market expansion. Additionally, a presentation summarizing the key findings and recommendations will be prepared for the company's stakeholders. The deliverables will provide actionable insights to guide Doggie Doo Rag's sales strategy and distribution decisions.