Developing a Social Media Campaign Strategy for UCAN Study in Canada Services Centre Inc.
Project scope
Categories
Product or service launch Marketing strategy Social media marketing EducationSkills
content creation social media campaignsThe main goal of this project is to create a comprehensive social media campaign strategy for UCAN Study in Canada Services Centre Inc. This will involve several different steps for the learners, including:
- Developing a comprehensive social media campaign strategy that outlines the goals, objectives, and tactics of the campaign.
- Creating a timeline for the implementation of the social media campaign.
- Researching potential influencers and partners for the campaign.
- Developing a budget for the campaign.
- Creating content for the campaign.
- Monitoring and evaluating the success of the campaign.
By the end of the project, learners should demonstrate:
- Understanding of UCAN Study in Canada Services Centre Inc.’s current social media presence.
- Understanding of the goals, objectives, and tactics of the campaign.
- Creation of a timeline for the implementation of the social media campaign.
- Identification of potential influencers and partners for the campaign.
- Development of a budget for the campaign.
- Creation of content for the campaign.
- Monitoring and evaluation of the success of the campaign.
Final deliverables should include:
- A comprehensive social media campaign strategy document.
- A timeline for the implementation of the campaign.
- A budget for the campaign.
- Content for the campaign.
- Reports on the success of the campaign.
Work closely and remotely with post-secondary students from Canadian tertiary education institutions; timely response to interns’ questions/queries; attend virtual meetings if required
Supported causes
Quality educationAbout the company
UCAN is an intelligent, Chinese-English platform for Chinese speaking students to search and apply to Canada’s education institutions. Meanwhile, it performs intelligent analytics to assess applicant’s eligibility and therefore makes sure only the eligible applicants get submitted to institutions. UCAN makes students’ application and institutions’ admission easy, direct, and efficient.