9 Yards Public Relations & Brand Awareness
Project scope
Categories
Communications Market research Marketing strategy MediaSkills
digital marketing keyword research adobe premiere pro blog posts social media content relationship building social media search engine optimization social media marketing adobe photoshopWho are we?
At 9 Yards we develop trusted relationships with top professionals. With 9 Yards you have the ability to build a customized team that will help shape your business. Our clients pay in advance for services, which constitutes any fashion service ranging from models, garment services, design services to magazine publications. Freelancers set their prices however they do offer package deals. With 9 Yards we offer secure payments for In-demand freelancers.
Our challenge is brand awareness.
Our team is looking for a social media marketing wizard who can help us not only brainstorm but also execute a strategy to achieve:
- 200,000 downloads in the first 60 days
- Top ten Google searches for a fashion app
- 50,000 transactions in 60 days
- 10-20 blog posts
- Increase Social media followers
- Search Engine Optimization
Other duties would include:
- Keyword analysis to determine relevant search terms to our organization
- A strategy document to outline:
- Search Engine Optimisation (SEO) requirements to ensure our organization appears on the first page of Google for relevant keywords
- Social media requirements to increase the number of followers/likes and share
- Content Calendar Execution: Timely deployment of all our social media content to drive maximum traffic to our site
- Creating engaging content for prominent media websites
- Working with tools and programs such as Adobe Premiere, Photoshop, and illustrator
This is a great project for students to prove their digital marketing expertise to future employers, as the impact of their work on this project can be easily measured and communicated.
We will provide mentorship on an as needed based.
About the company
At 99 Yards, our mission is to revolutionize the fashion industry by completely transforming the way businesses operate. Our comprehensive platform caters to the unique needs of both emerging and established fashion brands, aiming to create a better future for the industry as a whole. We have created an ecosystem that serves as a one-stop-shop for designers and independent brands, offering them 99% of everything they need to build and run a successful brand, from conception to launch and beyond. Our platform solves one of the biggest challenges faced by independent brands: finding trustworthy vendors and reliable freelancers with low minimum order quantities. We have taken care of 99% of these concerns by connecting our clients with verified and vouched vendors and freelancers, leaving only 1% for our clients to handle
( Beta test Moblie and Desktop)