We would like students to help us with creating content (TIKTOK AND IG REELS) that is aligned with our vision, and sector. We will ensure the student has a clear understanding of what these elements are for our organization.

We are a digital marketing firm located in Vancouver bc. We want to focus heavily on video content to promote our social media channel. 2 areas we are focusing on is TikTok and Instagram.

Ultimately, you will be working on content creation for our organization, including video, social media, and other collateral that we can use as go-to marketing tools.

If you like the sound of our culture and are ready to tackle this challenge with us, then we'd love to hear from you.

Since this is video-focused, there might be a need for the student to be on camera. If they are not comfortable, that's ok as there are other ways to create video content without showing a face. However, our research indicates that videos with human engagement (face) yield better views/engagement.

To accomplish this, we expect the student(s) will:

• Produce video contents that is suitable for TikTok and IG reels
• Assist with a social media video launch to promote our organization
• Evaluate recent successful user-generated campaigns, preferably in our sector
• Identify media outlets that are most beneficial to sharing our story

How will you support students in completing the project? *

Students will work closely with the primary project manager who is supervising and available for questions. This will also include occasional progress meetings where adjustments to the students' tasks and duties can be made if necessary.