Data Intelligence & Business Development for a food sustainability consultancy
Project scope
Categories
Data analysis Market research Customer segmentation Lead generation Product or service launchSkills
hubspot crm data intelligence google sheets data collection sales prospecting business development sales zoom (video conferencing tool)>> Objectives of the project:
- Gather data about hotels and prospects in the BC hospitality industry
>> Nature of the work to complete:
- Get familiar with 2 tools used to gather data (e.g. LinkedIn Sales Navigator, HubSpot)
- Collect data about 20 sustainable hotels (sustainability certifications - are they Green Key certified? - , sustainability actions - do they donate surplus food? - , news - any new project happening?)
- Collecting data about 60 prospects working in those hotels (job title, contact details, goals and challenges)
- Provide a list of top 5 most promising leads to contact
>> Skills you'll develop:
Data Intelligence, Business Development, Sustainability, Business Strategy
>> Tools you'll use:
Google Sheets/Doc/Drive, HubSpot, LinkedIn Sales Navigator, Zoom
Regular meetings via Zoom
About the company
BetterTable.ca is a Vancouver-based benefit company helping hotels and restaurants control food costs and achieve a triple bottom line. We provide online training, food efficiency audits and innovative solutions to prevent food waste in food and beverage operations.
Our mission is to help commercial kitchens prevent food waste and improve the bottom line. Our clients usually save at least $1K per month.
Our core values are Excellence, Integrity, Courage, Creativity, and Humor.