Marketing Plan for fitness and wellness travel/virtual platform

Closed
Quanta SG
New York, New York, United States
Shereen Ghandour
Managing Director
(5)
3
Project
Academic experience
80 hours per learner
Learner
Anywhere
Advanced level

Project scope

Categories
Market research Customer segmentation Digital marketing Lead generation Social media marketing
Skills
marketing planning marketing strategies social media strategy experiential learning
Details

Create a full marketing plan for Quanta Retreats (a division of Quanta SG). Quanta Retreats curates fitness and wellness programs with world class instructors. These retreats take place in community of like mined individuals focused on health, well-being and experiential travel. Retreats occur at 4/5 star luxury resorts. Our marketing plan's intention is to position Quanta Retreats uniquely in the industry and against the competition.

MARKETING PLAN COMPONENTS

  1. Executive Summary
  2. Situation Analysis
  3. Target Market
  4. Marketing Objectives
  5. Marketing Strategies and Programs (all traditional channels not just digital/social media strategy)
  6. Performance & Implementation
Deliverables
No deliverables exist for this project.
Mentorship

Once per week and as needed

About the company

Company
New York, New York, United States
Hospitality, Travel & tourism, Marketing & advertising, Business & management

Quanta SG is a wellness company, focusing on a world of physical and mental well-being. Quanta SG curates health and wellness programs that inspire people to live a healthy lifestyle and give back with impact to local communities and society.