Strategic Business Administration

Closed
ABRAR Trauma and Mental Health Services
Hamilton, Ontario, Canada
CEO & Founder
(10)
3
Project
Academic experience
200 hours per learner
Learner
Ontario, Canada
Advanced level

Project scope

Categories
Operations Organizational structure Market expansion Sales strategy Workplace health/wellness
Skills
marketing strategies environmental analysis process improvement revenue stream sales prospecting go-to-market strategy quality assurance employee performance management business strategies sales
Details

The primary focus for the student will be:

  • Strategy - Develop an implementation plan for entering a new market; develop a go-to-market strategy; identify new funding and grant opportunities, write proposals.
  • Operations - Recommend process improvements or redesign processes; develop improvements to supply chain processes; introduce quality assurance into our internal processes.
  • Marketing - Complete a full customer, competitor, market, and environmental analysis; complete a marketing strategy review; design a new marketing strategy (product, place, price, and promotion);
  • Sales - Design a new/improved prospecting process for our sales team; design a new/improved pricing or service structure.
Deliverables

Our goal at the end of this experience is:

  • Strategy - For the student(s) to help us capture increased market share; for the student(s) to help us capture new revenue streams; for the student(s) to help us secure new funding.
  • Operations - For the student(s) to help us implement more efficient and effective processes that maximize employee performance/customer satisfaction.
  • Marketing - For the student(s) to help us reach more customers, effectively promote our brand, mission, and story.
  • Sales - For the student(s) to help us roll-out better prospecting that increases conversion rates and boost our sales.
  • Support putting together HR system
Mentorship

Students will work closely with the primary project manager who is supervising and available for questions. This will also include occasional progress meetings where adjustments to the students' tasks and duties can be made if necessary.


Supported causes
Good health and well-being

About the company

Company
Hamilton, Ontario, Canada
11 - 50 employees
Hospital, health, wellness & medical

We are an organization aiming
to serve diverse newcomers and immigrants. We focus on providing top services to
our clients, having professional counsellors with lived experiences and in
clients' mother language. We provide our services in English, Arabic, and Persian
(with plans to expand to more languages)virtually across
Canada and in person in the GTA and Hamilton area
Our Mission
ABRAR Trauma and Mental Health Services is an organization dedicated to
providing affordable, trauma-informed, art-based, and culturally sensitive mental
support for diverse newcomers and immigrant populations. Services are carried out
through professionals with lived experiences who prioritize the creation of safe and
comfortable environments. We resonate with our people and respect diversity,
vulnerability, resilience, new ideas, and passion. Our services
One to One counselling & Family & Couple coaching
Workshops (Psycho-educational)& Training & Research