Strategic Customer Segmentation Analysis

Closed
Everyday Chemist
Toronto, Ontario, Canada
Founder
(21)
5
Project
Academic experience
120 hours per learner
Learner
Anywhere
Advanced level

Project scope

Categories
Data analysis
Skills
data analysis project scoping marketing market segmentation
Details

We would like to enhance our marketing campaigns through re-evaluating our customer segmentation. We would like to implement cutting edge technology to analyze our customer segmentation, relative to each of our products and services. From the analysis, we hope to gain insights that will enhance our strategy and help us refocus our product/service marketing.

We believe this project scope will include:

  • Analyzing data sets using advanced technologies.
  • Identifying trends and establishing correlations.
  • Creating predictive models.
  • Submitting recommendations based on the analysis.
Deliverables
No deliverables exist for this project.
Mentorship

A serial startup employee, I have first hand the challenges and opportunities that come with being able to impact a company at their early stages. Being part of Everyday Chemist now will allow for you to truly understand everything that is involved in opening a new business. As a manager, I have taken intensive leadership training so I can provide the best experience for anyone who is part of our journey. I can provide mentorship not only in regards to this project but your professional life in total. If you need any additional support that I cannot provide, I am happy to find that support within my network.

About the company

Company
Toronto, Ontario, Canada
2 - 10 employees
Cosmetics & beauty

Everyday Chemist is a Toronto-based R+D studio that blends creativity with science to develop innovative personal care products. Founded by a mother and daughter duo, we know sustainability and accessibility are the foundation of a good formula.