Market Research

Closed
Kadal Records Incorporated
Toronto, Ontario, Canada
Employer
(28)
4
Project
Academic experience
60 hours per learner
Learner
Anywhere
Intermediate level

Project scope

Categories
Market research Competitive analysis
Skills
market positioning target market brand positioning market research
Details

. In order to establish a distinct market position within our industry, we aim to gain a deeper understanding of both our target market and the broader market.


We are interested in working with students to carry out market research.


For the students, this will entail a number of steps, such as:


  •    become acquainted with the principles, goods, and services of our business.
  •    investigating the possibilities and target markets.
  •    investigating the market and the competitive environment.
  •    suggesting tactics to strengthen our brand, positioning, goods, and services.


Additional phases in the procedure would be as follows:


   suggesting tactics to set oneself apart from the competition.

Deliverables

At the conclusion of the assignment, students ought to exhibit:


   familiarity with the goods and services offered by our business

   Knowledge of our target market's size and potential

   knowledge about our sector and rivals

   suggestions for tactics to enhance the services provided by our business


Additional actions would be:


   Determining the competitive advantages of our organization


Final outputs must to comprise


  •    a concluding analysis.
  •    a demonstration.


Mentorship

Students will connect directly with us for mentorship throughout the project. We will be able to provide answers to questions such as:

  • Our products and services
  • Our current understanding of the market
  • Input on choices, problems or anything else the students might encounter.

About the company

Company
Toronto, Ontario, Canada
2 - 10 employees
Arts, Business services, Entertainment, Marketing & advertising, Media & production

A independent music label that is looking to have Tamil music reach global heights and recognition.