RemoteCasa aims to expand its user base by targeting remote workers and digital nomads. The project focuses on understanding this audience through strategic user acquisition initiatives and gathering deep user insights. The team will conduct surveys and user interviews to gather valuable data on user preferences, behaviors, and needs. By analyzing this data, the team will identify effective growth tactics tailored to RemoteCasa's target audience. The ultimate goal is to enhance RemoteCasa's growth strategy by leveraging insights to attract and retain more users. This project provides an opportunity for learners to apply their knowledge of market research, data analysis, and strategic planning in a real-world context.

• Conduct surveys and user interviews with remote workers and digital nomads.
• Analyze collected data to identify trends and insights.
• Develop a report outlining key findings and growth recommendations.
• Propose and outline growth tactics based on user insights.

• Deliverables:User Acquisition Strategy Document:Comprehensive strategy outlining target audience, acquisition channels, and KPIs.
• Include insights from surveys and user interviews.
• Survey Promotion Plan:Detailed plan for promoting surveys to online communities.
• Include target communities, promotion tactics, and engagement strategies.
• Partnership Activity Report:Document partnership activities executed during the internship.
• Analyze the impact of partnerships on user acquisition.
• Growth and Insights Report:Analyze the performance of user acquisition tactics.
• Summarize key insights from surveys and user interviews.
• Provide recommendations for future growth strategies based on data and insights.