The main goal for the project is to improve the online visibility and reach of East Van Coaching through effective marketing and SEO strategies. This will involve several different steps for the students, including:

- Conducting a thorough analysis of the current online presence and marketing efforts of East Van Coaching.

- Developing and implementing SEO strategies to improve the company's search engine rankings and organic traffic.

- Generating creative marketing ideas and executing them to increase brand awareness and attract potential clients.

- Collaborating with the East Van Coaching team to ensure that the marketing and SEO efforts align with the company's inclusive and progressive values.

By the end of the project, students should complete the following tasks:

- A comprehensive analysis report of the current online presence and marketing strategies of East Van Coaching.

- A detailed SEO plan with specific tactics and recommendations for improving the company's search visibility.

- A marketing campaign proposal with creative ideas and a plan for execution.

- Implementation of the approved SEO strategies and marketing campaign with measurable results.

Final deliverables:

- A final report summarizing the implemented strategies, results achieved, and recommendations for future marketing and SEO efforts.

- A presentation outlining the key findings and the impact of the project on East Van Coaching's online presence.

Staff time

Weekly zoom meetings

Email communications any time

Access to technology

Access to data

Logins to existing platforms

Will provide as much or as little support as required - we can be hands off or support you throughout!