Virtual Internship Opportunity: SEO and Social Media Strategy

Closed
Marina Maisuradze
Executive Director
(7)
3
Project
Academic experience
120 hours per learner
Learner
Canada
Intermediate level

Project scope

Categories
Communications Market research Operations Project management Marketing strategy
Skills
social media canva (software) digital marketing keyword research social media strategy social media content pinterest search engine optimization social media marketing adobe photoshop
Details

Number of positions available: 1 team of 3 persons

Our team is looking for a social media marketing wizard who can help us drive more traffic and improve our SEO positioning. The primary project requirements include:

  1. Keyword analysis to determine relevant search terms to our organization
  2. A strategy document to outline:
  • Search Engine Optimisation (SEO) requirements to ensure our organization appears on the first page of Google for relevant keywords
  • Social media requirements to increase the number of followers/likes and share
  1. Content Calendar Execution: Timely deployment of all our social media content to drive maximum traffic to our site
  2. Creating engaging content for prominent media websites and Social Media platforms such as Facebook, Instagram, LinkedIn, Pinterest, Twitter, TikTok
  3. Working with tools and programs such as CANVA, Photoshop, MailChimp

We’re excited to work with a student who can help us not only brainstorm but also execute a strategy to achieve our goals at the end of this experience:

  • To help us improve our brand's presence and capture greater market share.
  • To effectively communicate our organization's vision and mission to a broad audience.
  • To help us generate more traffic and revenue through search engines.
  • To assist in the promotion of our income-generating activities and strengthen our image and relationships with local people, businesses, organizations, current and potential members.
  • For the students to help us improve our online presence, reach more customers, and effectively promote our brand through compelling social media content.

This is a great project for students to prove their digital marketing expertise to future employers, as the impact of their work on this project can be easily measured and communicated.

Deliverables
No deliverables exist for this project.
Mentorship

Provided by Executive Director

About the company

Company
Markham, Ontario, Canada
2 - 10 employees
Education, Arts, Non-profit, philanthropic & civil society

New Step for You (NS4U) is a not-for-profit organization that empowers individuals living with social, cognitive, physical, and/or emotional needs through Expressive Art programs and Community Art Projects.
Over the last two years, NS4U has partnered with more than 52 community organizations within the GTA to provide physical, mental and emotional healing to citizens through unique methods that include the use of innovative art tools such as 3D printing pens, digital art and virtual reality. NS4U has consistently delivered large-scale community projects that have empowered the vulnerable population, allowed individuals to heal and transform their lives through the medium of art, fostering a sense of security and well-being. Till date, NS4U has enriched the lives of over 3000 individuals in the GTA area through their unique programming.