CityZeen aims to enhance its social impact by leveraging social media to increase awareness and engagement with its platform. The goal of this project is to create a comprehensive social media strategy that highlights CityZeen's mission and services, thereby attracting a larger audience and fostering community involvement. The project will involve analyzing current social media trends, identifying key target demographics, and crafting engaging content that resonates with users. By the end of the project, the team will have developed a detailed plan that CityZeen can implement to boost its online presence and social impact.

Key tasks include:

- Conducting a social media audit of CityZeen's current platforms.

- Researching and identifying target demographics and their social media habits.

- Creating a content calendar with posts, stories, and campaigns.

- Developing metrics to measure the success of the social media strategy.

The project will result in a well-defined social media strategy tailored to CityZeen's goals. Deliverables include:

- A comprehensive social media audit report.

- A detailed target demographic analysis.

- A content calendar for a three-month period.

- A set of metrics and KPIs to track the effectiveness of the strategy.

These deliverables will provide CityZeen with actionable insights and a clear roadmap to enhance its social media presence and social impact.

As we all know, learning and growth are continuous journeys. I will be dedicating focused time to support learners in completing the project by providing guidance, access to essential tools and technology, and relevant data. My availability will be structured to ensure that learners receive the support they need while also managing my own time effectively.

The best place to communicate will be through the platform or medium that works best for you—whether it's email, a messaging app like WhatsApp, or regular video calls. I'm open to whatever is most effective for ensuring smooth collaboration and progress.

Let’s work together to make this a successful learning experience!