Business Strategy & Development

Closed
FreshFind
Canada
James Jun
Co-founder
(3)
3
Project
Academic experience
100 hours per learner
Learner
Anywhere
Intermediate level

Project scope

Categories
Communications Market research Operations Project management Product or service launch
Skills
sales process revenue stream business strategies marketing digital marketing
Details

Our project is open to individual students or groups.

Our e-commerce ecosystem connects consumers with their local producers and suppliers of fresh food and other artisanal products. We work with entrepreneurs and small businesses to help get their unique, high quality products more known by consumers. Our vision is to make fresh, unique and wholesome local products more available and accessible.

We would like to work with students in helping us support our businesses to succeed.

The particular challenge we are facing is how to effectively communicate our brand and platform to a wide range of consumers and businesses. Some questions that could be answered in helping us face this challenge include:

  • Does our digital marketing strategy communicate our brand effectively?
  • What can be improved in our outreach and marketing process to attract the types of business we’re looking for?
  • What can be improved in our on-boarding and support processes to retain businesses and ensure their success?
  • What can be improved in our sales funnel to improve conversion and increases purchases through the platform?
  • What are some additional up-sell opportunities to increase revenue streams for our business?

We are looking for students who can provide:

  • Attention to our real-world challenges
  • Practical solutions to address our challenges
  • Regular connections with our team members to understand and adapt to the effects of implemented solutions

Deliverables
No deliverables exist for this project.
Mentorship

We will provide a dedicated contact who is experienced in the project area, and who is available to answer periodic emails or phone calls in a timely manner over the duration of the project to exchange information and address students' questions.

About the company

Company
Canada
2 - 10 employees
Food & beverage, Technology, Marketing & advertising, Trade & international business, Travel & tourism

FreshFind is the future of local commerce. We connect consumers with fresh, unique and local products made by individuals and small businesses near them. We carry every day goods including fresh produce, baked goods, drinks, crafts and artisanal goods. Our easy to use tools enable individuals and businesses to manage and grow their operations in collaboration with other players in the ecosystem.