Sales

Closed
Community First
Hamilton, Ontario, Canada
COFIE N He
CEO
(3)
4
Project
Academic experience
80 hours per learner
Learner
Anywhere
Intermediate level

Project scope

Categories
Market expansion
Skills
market dynamics business metrics performance metric teamwork selling techniques market research sales negotiation
Details

The main goal of the project is for the team to practice sales skills on behalf of Outsider Genre, a company specializing in selling international co-productions to various territories. The focus is on enhancing the team's ability to effectively sell and distribute content across different markets, showcasing the company's offerings to potential clients or partners in the entertainment industry. The objective includes honing negotiation skills, understanding market dynamics, and developing strategies to promote and sell Outsider Genre's international co-productions successfully. Ultimately, the aim is to drive business growth and establish Outsider Genre as a prominent player in the global entertainment market.

Deliverables

Research and Profiling:

  • Conduct market research on target territories.
  • Identify potential clients and understand their preferences.
  • Profile clients to tailor sales approaches effectively.


Content Familiarization and Pitch Development:

  • Deepen understanding of Outsider Genre's co-productions.
  • Develop compelling and tailored sales pitches.


Skills Training and Collaboration:

  • Hone negotiation skills for diverse markets.
  • Foster teamwork for a comprehensive sales approach.
  • Engage in simulated sales scenarios for practical experience.


Feedback, Metrics, and Reporting:

  • Seek and incorporate feedback from peers and mentors.
  • Establish performance metrics for evaluation.
  • Keep detailed documentation of sales activities and outcomes.


Mentorship

Sales Training Manual:

  • Provide a comprehensive sales training manual that covers essential concepts, strategies, and best practices in the field of international co-productions.
  • Offer guidance on effective sales techniques, negotiation skills, and market research methodologies relevant to the entertainment industry.

Workshops and Training Sessions:

  • Conduct workshops and training sessions to supplement the sales training manual, offering interactive learning experiences.
  • Facilitate discussions, role-playing exercises, and case studies to enhance practical skills and problem-solving abilities.

Mentorship and Guidance:

  • Assign mentors with expertise in sales and international business to guide students throughout the project.
  • Provide regular one-on-one or group mentoring sessions to address specific challenges, offer advice, and share industry insights.

Job Placement Assistance:

  • Assist students in identifying potential job placements or internships within the entertainment industry.
  • Facilitate networking opportunities, connect students with industry professionals, and provide resources for job searching and application processes.


About the company

Company
Hamilton, Ontario, Canada
2 - 10 employees
Media & production

A production collective with the goal to create new experiences through storytelling
from a diverse perspective that hasn’t been able to reach the mainstream.