Identify, confirm + contact -- brands, end clients and advertising agencies in Canada that will benefit from our lead generation capabilities and access for email deployment our D2C Canadian audience file.

Contact key individuals in leadership/decision making positions within such organizations to discuss their needs and to showcase how our advertising and lead generation solutions could address their requirements -- our ability to reach new, engaged audiences - and acquire users and first party data to drive incremental lift.

Our Desired Outcome

• New clients, sales
• Awareness of our CASL compliant email list files for email list rental/deployment
• Awareness of our Lead Generation initiatives to drive traffic and 1rst party data
• Awareness of our ability to connect our audience with advertisers to boost advocacy +
• cmi Media’s ability to sustain lead generation initiatives within multiple verticals.
• Awareness of our ability to grow a brand/company audience email list file exponentially

• Identify brands that can benefit from exponential list growth;
• Identify end clients that host sweepstakes;
• Identify advertising agencies that work with clients in this vertical;
• Research and data entry contact coordinates (contact name, company name, position, email, phone, website, social media) for individuals in leadership roles for the aforementioned;
• Contact the aforementioned and convey our advertising and lead generation solutions; our advertising units and rates
• Manage prospecting campaigns from their developed leads using LinkedIn, Email Marketing, cold outreach, and other tools.

Additional to the above we need students to contact potential brand clients and advertising agencies specific to cmi Media’s ability to;

1.    Via lead generation marketing initiatives, drive 1rst party data assets, enhancing the client channel strategy for brand awareness and funnel transactions

Specific to our CASL compliant data --

2.    Communicate cmi Media’s ability to deploy email content to our audience files as per below:

Would XXXXXXXXX be interested in quickly boosting advocacy, social sharing and engagement while driving brand loyalty and product adoption? Although you have a dynamic breadth of reach, your team would certainly benefit from renting our CASL compliant proprietary D2C list file for email deployment to augment your audience with branded content and messaging.

To the point – with the changing business ecosystem facing us today, our email file offers a channel solution that will expedite messaging for an accelerated response in a meaningful way. Audiences have never been more focused on their email than they are now. Consumers gravitate towards notifications of value-added offers via email as they share and engage further on social channels and act as advocates tied to its content.

Our responsive Canadian audience files;

207,500+          D2C Active Opens

275,000+          Financial Loan/Debt Consumers

At the core of what we do, we offer marketing campaigns to drive customer loyalty and maximize the customer lifetime revenue of a clients marketing stack.

• leverage our traffic to enhance channel strategies, brand awareness and funnel transactions
• acquire new customers with a self-declared interest in your offer
• drive more conversions by engaging with customers who have a verified interest in your brand
• exponential and accelerated user acquisition strategy

Deliverables will be a spreadsheet that will identify specifics as to the details of contact person and will be provided as a template.

Will provide mentorship and guidance on an as needed basis. Students will work closely with Jeff who is supervising and available for questions. This will also include occasional progress meetings where adjustments to the students' tasks and duties can be made if necessary.