** As much as we love utilizing AI, we prefer applications from actual people - not ChatGPT!

🚀 About Us

Founded in January 2024, Effinity’s focus is to break down barriers, making personal finance accessible and empowering every young individual to navigate their financial journey with confidence and wisdom. Our vision is to empower the next generation with financial wisdom through a gamified approach. We envision a world where every young individual confidently navigates personal finance, breaking the cycle of financial uncertainty for a thriving and informed future.

💼 Position Overview

As a Content Strategist & Copywriter at Effinity, you will be responsible for creating and managing content across various channels, including our blog, social media, and website. You will develop content strategies that align with our brand voice and objectives, ensuring consistency and quality.

✨ Responsibilities

• Write and edit high-quality blog posts, articles, social media updates, newsletters, and website content.

• Create engaging and informative content that appeals to our target audience and drives engagement.

• Ensure all content is aligned with Effinity’s brand voice and messaging.

• Conduct keyword research to identify opportunities for SEO optimization.

• Implement SEO best practices in all content to improve search engine rankings and organic traffic.

• Collaborate with cross-functional teams, including marketing, product, and customer support, to align business development initiatives with overall company goals.

• Coordinate with internal teams to ensure alignment and collaboration on content projects.

• Monitor and respond to user comments and feedback on various platforms.

🚚 Deliverables

• Produce at least twelve high-quality blog posts.

• Write clear, engaging, and informative copy for the beta site, including landing pages, user onboarding flows, and feature descriptions.

• Provide reports on community growth, engagement metrics, and campaign performance.

• Implement and test at least three growth hacking strategies or experiments.

We are committed to providing our interns with the resources and support needed to excel in their roles and contribute meaningfully to the project. Interns will have access to the following:

• Regular check-ins and feedback sessions to track progress and address any questions or concerns.

• Opportunity to work in a cross-functional team of 12 in a fast-paced startup environment.

• Exposure to real-world marketing challenges and the opportunity to make a tangible impact on the success of the project.

• Access to data and insights to inform marketing strategies and decision-making processes.

We value the contributions of our interns and are committed to providing a supportive and inclusive work environment where they can learn, grow, and thrive.

Join us on our mission to empower individuals with essential financial knowledge and skills through innovative technology and personalized learning experiences 🤞.