Our membership-based community of successful tech leaders and investors exists to learn and support each other on a path to success. We want to create a series of member interview/profile blogs to strengthen our internal and external marketing, and help encourage member engagement and interaction.

We would like to collaborate with students to create blog posts that drive more traffic to our members-only community platform as well as our external website. This will involve several different steps for the students, including:

• Familiarizing themselves with our goals and target market
• Interviewing selected members
• Drafting blog posts relevant to our member community
• Revising blog posts based on feedback

Bonus steps in the process would also include:

• Recommending additional ways to highlight members

By the end of the project, students should demonstrate:

• Familiarity with our goals and target market
• Recommendation of content topics
• Drafts for relevant content posts

Bonus steps would include:

• Recommending content marketing strategies specific to our member community

Final deliverables should include

• Interviews/Blog posts

Students will connect directly with us for mentorship throughout the project. We will be able to provide answers to questions such as:

• Our goals, target market, products and services
• Input on choices, problems or anything else the students might encounter.