Comprehensive Sales, Marketing & Promotional Strategy for KIUUR
KIUUR, a new company in the wellness industry, seeks to enhance its market presence and drive sales through a well-structured Sales, Marketing, and Promotional Plan. The primary goal of this project is to create a cohesive strategy that aligns with KIUUR's brand identity and targets its key demographics. The project will involve analyzing current market trends, identifying potential customer segments, and developing innovative promotional tactics. Learners will apply their classroom knowledge in marketing principles, consumer behavior, and sales strategies to create a comprehensive plan that can be implemented by KIUUR to boost its market share and brand recognition. Product Supplied by KIUUR: Cold Tubs Sauna's Red Light Panels Red Light Beds Key tasks include: - Conducting market research to identify trends and opportunities. - Analyzing competitor strategies and market positioning. - Developing a detailed sales strategy to increase revenue. - Crafting a marketing plan that includes digital and traditional media. - Designing promotional campaigns to engage and attract customers.