Looking to elevate your organization, and bring it to the next level? Bring on students from the University of Liverpool Management School to be your student-consultants, in a project-based experience. Students will work on one main project over the course of the semester, connecting with you as needed with virtual communication tools

A group of three to five student-consultants will analyze a marketing/branding challenge or opportunity that your organization faces and develop a strategic marketing/branding plan with samples to address it.

Phase 1 Project Plan: Students will meet with the organization representative(s) to devise the project scope and prepare a detailed plan for completion of the project. Organization representatives provide detailed information about the organization, the competition, their customers, and the marketing support they are looking for.

Phase 2 Project Execution: Students will work on deliverables outlined in the project plan. Teams will periodically communicate with organization representative(s) as needed to complete project tasks. Support for market research initiatives needed from the representative.

Phase 3 Outcome Report & Presentation: Student teams deliver findings to the organization representative in a short presentation as well as business-canvas-style Fact Sheets that outline the strategic marketing plan, including actionable marketing materials samples.