Strategic Management Decisions
Timeline
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September 9, 2020Experience start
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March 12, 2020Preparation-1
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September 26, 2020Project Scope Meeting
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November 14, 2020Midway Check In
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December 12, 2020Experience end
Timeline
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September 9, 2020Experience start
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March 12, 2020Preparation-1
A follow-up meeting between groups and the company for a Q&A session where groups will introduce themselves and ask possible suggestions to improve their work.
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September 26, 2020Project Scope Meeting
Meeting between students and organization to confirm: project scope, communication styles, and important dates.
-
November 14, 2020Midway Check In
Meeting between students and organization to ensure that progress is on track halfway through completion.
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December 12, 2020Experience end
Experience scope
Categories
Leadership Organizational structure Operations Project managementSkills
competitive analysis business strategy research business consultingUsing strategic analysis tools (for example, SWOT analysis) our 4th year Commerce students will review and analyse a business challenge for your organization through exploring the interdependencies between organizational functions and the environment. The students will define the problem, conduct a comprehensive situation analysis, formulate alternatives and recommend a strategy and implementation plan.
Learners
Final deliverables include:
- A 5 or 10 minute oral presentation.
- A report of 20 pages minimum that will include a detailed analysis, a financial portrait of your company, as well as a description of appropriate strategies to provide your organization with a competitive advantage.
Project timeline
-
September 9, 2020Experience start
-
March 12, 2020Preparation-1
-
September 26, 2020Project Scope Meeting
-
November 14, 2020Midway Check In
-
December 12, 2020Experience end
Timeline
-
September 9, 2020Experience start
-
March 12, 2020Preparation-1
A follow-up meeting between groups and the company for a Q&A session where groups will introduce themselves and ask possible suggestions to improve their work.
-
September 26, 2020Project Scope Meeting
Meeting between students and organization to confirm: project scope, communication styles, and important dates.
-
November 14, 2020Midway Check In
Meeting between students and organization to ensure that progress is on track halfway through completion.
-
December 12, 2020Experience end
Project Examples
Requirements
In this capstone project, students will investigate a challenge or opportunity that your organization proposes, drawing on all the tools from previous courses and applying them to an outside client.
Students will define the problem, conduct a comprehensive situation analysis utilizing primary and secondary market research, formulate alternatives and recommend a viable business strategy with implementation plan.
Projects the students are well-equipped to work on include (but are not limited to):
- Developing a business plan for a new business or new offering from an existing business
- Developing a new product launch plan
- Rebranding or marketing of an existing product
- Competitive analysis research
- Expansion strategy
Additional company criteria
Companies must answer the following questions to submit a match request to this experience:
Provide a contact person who will be available to respond to periodic emails or phone calls throughout the project to answer students' questions.
Virtually attend final presentation.
Be available for a quick phone call with the instructor to initiate your relationship and confirm your scope is an appropriate fit for the course.
Attend one kick-off meeting and one midway check-in with students.
Timeline
-
September 9, 2020Experience start
-
March 12, 2020Preparation-1
-
September 26, 2020Project Scope Meeting
-
November 14, 2020Midway Check In
-
December 12, 2020Experience end
Timeline
-
September 9, 2020Experience start
-
March 12, 2020Preparation-1
A follow-up meeting between groups and the company for a Q&A session where groups will introduce themselves and ask possible suggestions to improve their work.
-
September 26, 2020Project Scope Meeting
Meeting between students and organization to confirm: project scope, communication styles, and important dates.
-
November 14, 2020Midway Check In
Meeting between students and organization to ensure that progress is on track halfway through completion.
-
December 12, 2020Experience end