Ohio University
Ohio University
Log in Sign up

Fashion Industry Insights: From Fiber to Retail

ApD 220
Closed
Bob Jones University
Bob Jones University
Greenville, South Carolina, United States
Anna Goodfellow
Program Coordinator
1
Experience
1/1 project matches
Dates set by projects
Preferred companies
Anywhere
Small to medium enterprise
Apparel & fashion, Business & management, Consumer goods & services, Marketing & advertising

Experience scope

Categories
Digital marketing Fashion design Branding & style guides Market research Competitive analysis
Skills
market analysis presentations research methodologies competitive analysis fabric sourcing innovation
Learner goals and capabilities

This experience invites industry professionals to collaborate with Apparel Design students who are exploring the comprehensive business landscape of fashion. Learners are equipped with various research methods, garment design processes, and professional presentation skills, enabling them to tackle projects that span from fiber production to retail strategies. By engaging with real-world projects, students can apply their classroom knowledge to develop innovative solutions and gain practical insights into the fashion industry.

Learners

Learners
Undergraduate
Intermediate levels
15 learners
Project
20 hours per learner
Educators assign learners to projects
Teams of 4
Expected outcomes and deliverables


  • Market analysis report on emerging fashion trends
  • Innovative collection design
  • Competitor analysis and assessment
  • Retail strategy presentation for a new fashion brand
  • Fabric sourcing and sustainability assessment

Project Examples

Requirements
  • Develop a marketing strategy for a new eco-friendly clothing line
  • Create a visual merchandising concept for a seasonal fashion collection
  • Conduct a competitive analysis of retail strategies in the fast fashion sector
  • Design a capsule collection focusing on sustainable materials
  • Analyze consumer behavior trends to inform product development
  • Propose a digital marketing campaign for a fashion startup

Additional company criteria

Companies must answer the following questions to submit a match request to this experience:

  • Q1 - Text short
    Confirm that you can provide a dedicated contact who is available to answer emails for the duration of the project.  *
  • Q2 - Text short
    Confirm that you can participate in a online milestone review meeting.
  • Q3 - Text short
    Confirm that you can offer and take on the responsibility of mentorship for the project..  *