Before we begin paid promotional campaigns, we want to refine our website to reflect our standards and client expectations. This will also include updating key visual brand components.

To accomplish this, we believe you should focus on:

• Conducting client surveys and interview.
• design and build a new fully-functioning CMS-based website with online sales engine.

We want to have a fresh brand look that reflects our commitment to a flawless guest experience and attracts our target customer.

Final project deliverables include:

• A responsive website built using a popular CMS such as Joomla or Wordpress.
• Reports based on your research and an explanation of the new designs and deployment.

The final goals

• Working CMS
• A team charter.
• A product vision board.
• A product backlog.
• Sprint backlogs.
• User stories and acceptance criteria.
• Test plans and test results (expected and actual).
• Training documents as PowerPoint presentations.
• A plugin and module lists.
• Status reports.
• Meeting minutes.
• A deployment document.