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Product Launch Strategy

Closed
Wakkiilife
Wakkiilife
Ottawa, Ontario, Canada
Ravi Jain
Managing Director
3
Project
Academic experience or paid work
80 hours per learner
Learner
Anywhere
Intermediate level

Project scope

Categories
Graphic design Healthcare Market research Project management Product or service launch
Skills
cost of goods sold (inventory) consulting wholesaling skin care
Details

PROJECT DESCRIPTION:

Getting ready to launch our first natural wound/skin care product.

KEY PROJECT ACTIVITIES: All activities will be supervised by co-founders of the company. Activities will be limited or added based on weekly meetings and progress

  1. Identify 3 contract manufacturers each in Canada and the USA for producing a pilot batch of the product
  2. Determine cost of goods produced after consulting with suppliers and manufacturers
  3. Determine price of the product based on COGs and 5 top competing products
  4. Identify 3 wholesale and 5 retail distributors of over the counter (OTC) medicines in Canada and the US each

IDEAL ROLES & RESPONSIBILITIES:

  • Number of students required: 2, preferably in Business, Pharmacy, Medicine

FINAL DELIVERABLES:

  • Notes and/r graphs based on completed activities

Deliverables
No deliverables exist for this project.
Mentorship

Ravi Jain, PhD, MBA has worked in Science, business, and patent law in public and private sectors. He is amply qualified to supervise and mentor students.

About the company

Company
https://www.wakkiilife.ca
Ottawa, Ontario, Canada
Hospital, health, wellness & medical

Wakkii LifeSciences (pronounced Vahkey: To Heal) is an early-stage green start-up focused on consciously repurposing sea-food waste to develop natural health products (NHPs) for topical wound care of animals and humans by utilizing natural antimicrobial and cell regeneration properties of the sea-food waste. Our goal is to serve eco- and health-conscious customers while reducing the use of industrial chemicals, antibiotics, the ocean dumping of sea-food waste, and carbon footprint.