Athletics Digital Media Project Coordinator
Project scope
Categories
Communications Market research Marketing strategySkills
organizational development strategic marketing communication marketing social media content creativity researchNumber of individual students required: (1 Student)
Background:
Concordia University of Edmonton (CUE) and the Thunder Athletics & Recreation department are proud members of the Alberta Colleges Athletic Conference (ACAC) and the Canadian Collegiate Athletic Association (CCAA). Thunder Athletics takes pride in promoting academic and athletic success, event hosting, and servicing thousands of students annually.
Reporting to the Director of Athletics & Recreation, the successful candidate will be a results oriented team player with a positive can-do attitude. The successful candidate will have the opportunity to assist in the organization, development and implementation of a post-secondary Athletics & Recreation program that abides by the institution and the Alberta Colleges Athletic Conference (ACAC) codes of ethics.
Project Scope:
Thunder Athletics wants to enhance its overall engagement with its students, athletes, fans, and community stakeholders on campus and across the ACAC and the CCAA. The Athletics Digital Media Project Coordinator position will entail extensive research, organization and creativity that will be applied in a fast paced work environment. Throughout the duration of this project there will be constant communication between department staff, coaches, and student athletes to provide support as needed.
Responsibilities Will Include:
· Review and revise current Thunder Athletics & Recreation marketing plan.
· Create a strategic marketing campaign for the 2021-2022 Thunder Athletics season.
· Create a strategic marketing campaign to enhance Campus Recreation engagement.
· Develop a social media content plan for the 2021-22 season
· Research strategies to enhance social media outreach.
Project Timeline:
This project will be completed over the course of 4 weeks (80 hours) and is expected to begin in May 2021.
The successful candidate will work closely with the Director of the Athletics and Recreation and will meet regularly with department staff to assist with ongoing projects.
About the company
CUE is a boutique university, small enough that every student is essential yet large enough for a global outlook. In and out of our classrooms and lecture halls, we translate what we learn into extraordinary hands-on experiences. We can sit in the back. But at CUE, someone will always invite us to the front. If we’re scientists, we can follow our curiosity into drama. A business student can graduate with a foundation in history, philosophy, and Indigenous knowledge. We can all learn new languages and traditions. We can test our ideas with people from every department and course of study, from around the world. We can try anything. We can change directions. We can be our best selves.