Today, our company invests in Seed/Pre-Seed/Series A/Series B technology, consumer goods and crypto startups. We want to put together user research to model our website after. The idea is to showcase past investments and develop a showcase that shows our successful exits in the industry. Our portfolio needs to be up front and center.

This will involve several different steps for the students, including:

• Develop an understanding in the venture capital / angel investor space
• Help create a persona map of the investment vertical we are in
• Compiling a 5 key competitor Venture Funds' sites and share the value propositions
• Identify 3 actionable recommendations and 1 clear concept on how the website should be displayed for the public

By the end of the project, students should demonstrate:

• Understanding of our the venture capital / private investing space
• Website competitive analysis and best practices

Final deliverables should include

• A 5-minute summary and presentation to the investment team to showcase how the site can be improved based on tactical research insights.

Students will connect directly with us for mentorship throughout the project. We will be able to provide answers to questions such as:

• Our prototypes, products and services
• Our current understanding of our target market
• Input on choices, problems or anything else the students might encounter.