Athletics Marketing & Sponsorship Project Coordinator
Project scope
Categories
Communications Market research Operations Marketing strategySkills
organizational development sales prospecting marketing team oriented creativity customer service researchNumber of individual students required: (1 Student)
Background:
Concordia University of Edmonton (CUE) and the Thunder Athletics & Recreation department are proud members of the Alberta Colleges Athletic Conference (ACAC) and the Canadian Collegiate Athletic Association (CCAA). Thunder Athletics takes pride in promoting academic and athletic success, event hosting, and servicing thousands of students annually.
Reporting to the Director of Athletics & Recreation, the successful candidate will be a results oriented team player with a positive can-do attitude. The successful candidate will have the opportunity to assist in the organization, development and implementation of a post-secondary Athletics & Recreation program that abides by the institution and the Alberta Colleges Athletic Conference (ACAC) codes of ethics.
Project Overview:
In addition to support from Concordia University of Edmonton and the Government of Alberta, the department of Athletics and Recreation relies on the support of community partners to help our athletes achieve their academic and athletics dreams. The Athletics Marketing & Sponsorship Project Coordinator with focus on servicing current and future partners of Thunder Athletics. The position will entail extensive research, creativity, customer service and strategic integration of partnership activation that will be applied in a fast paced, team oriented work environment.
Responsibilities Will Include:
· Research and prospect organizations in the community that would benefit from a potential partnership with Thunder Athletics.
· Create a sponsorship asset list that can be used for leveraging potential sponsors.
· Create a sponsorship program that can be used for approaching prospects.
· Develop a detailed servicing plan that supports and enhances current partnerships.
· Create a strategic activation plan for the 2021-22 athletics season.
Project Timeline:
This project will be completed over the course of 80 hours during the months of May to August 2021.
The Marketing & Sponsorship Project Coordinator will report to the Director of Athletics & Recreation, Joel Mrak. Department meetings will be held bi-weekly with the Athletics team to check in on ongoing projects and provide assistance as needed.
Additional support from the Program & Sport Information Coordinator, Nathaniel MacLellan, will be provided throughout the duration of the project.
About the company
CUE is a boutique university, small enough that every student is essential yet large enough for a global outlook. In and out of our classrooms and lecture halls, we translate what we learn into extraordinary hands-on experiences. We can sit in the back. But at CUE, someone will always invite us to the front. If we’re scientists, we can follow our curiosity into drama. A business student can graduate with a foundation in history, philosophy, and Indigenous knowledge. We can all learn new languages and traditions. We can test our ideas with people from every department and course of study, from around the world. We can try anything. We can change directions. We can be our best selves.