Pathoscan Remote Customer Aqusition

Open
PathoScan Technologies Inc.
Saskatoon, Saskatchewan, Canada
Science Lead
(3)
5
Project
Academic experience or paid work
100 hours of work total
Learner
Anywhere
Advanced level

Project scope

Categories
Market research Customer segmentation Lead generation Sales strategy Marketing strategy
Skills
marketing strategies teamwork finance market trend veterinary medicine marketing planning marketing email marketing social media sales
Details

PathoScan Technologies Inc. aims to increase the sales of its Pathobox units and assay kits. The project involves developing a comprehensive marketing strategy that targets potential customers in the agricultural and veterinary medicine sectors. In this project, you will learn about what the Pathobox is, how it can help potential customers, and then sell the Pathobox to the customer. Learners will be compensated on a generous per sale basis. Learners are welcome to work as a team or individually.



- Analyze current market trends and customer needs.


- Identify key customer segments for Pathobox units and assay kits.


- Develop innovative marketing tactics to enhance product visibility.


- Deliver on the proposed marketing plan.


This is a great opportunity for any business student in finance, sales, or marketing.

Deliverables

The learner is expected to sell Pathobox units.


  • Students will receive a 30% commission off of the sale of a Pathobox starter kit.
  • Students will receive a 20% commission off of the sale of <$1,000 in assay kits, and 10% off of the value in excess of $1,000.
  • Students that indirectly drive sales through channels such as social media or email marketing will receive 50% of the normal compensation from the person that they assisted. If they are solely responsible for the sale, the normal compensation will apply.


To assist the learner, a $100 reimbursement fund be available to the first 5 students that request it.

Mentorship
Domain expertise and knowledge

Providing specialized, in-depth knowledge and general industry insights for a comprehensive understanding.

Skills, knowledge and expertise

Sharing knowledge in specific technical skills, techniques, methodologies required for the project.

Hands-on support

Direct involvement in project tasks, offering guidance, and demonstrating techniques.

Tools and/or resources

Providing access to necessary tools, software, and resources required for project completion.

Regular meetings

Scheduled check-ins to discuss progress, address challenges, and provide feedback.

Supported causes

The global challenges this project addresses, aligning with the United Nations Sustainable Development Goals (SDGs). Learn more about all 17 SDGs here.

Life on land

About the company

Company
Saskatoon, Saskatchewan, Canada
2 - 10 employees
Agriculture

PathoScan is a startup focused on revolutionizing agricultural practices with its innovative crop disease detection device. By allowing on-site and immediate identification of diseases, the device eliminates the need for centralized lab facilities and the associated delays. This transformative approach not only reduces costs but also empowers farmers with timely decision-making tools to ensure optimal crop health.