Erica Su
Learner
(5)
6
Portals

Skills

Research 3 Analytics 2 Business-to-consumer 2 Content creation 2 Content strategy 2 Digital marketing 2 Dynamic content 2 Marketing 2 Social media marketing 2 Target audience 2 Tiktok 2 Blogs 1 Business to business 1 Canva (software) 1 Competitive analysis 1 Email marketing 1 Innovation 1 Key performance indicators (kpis) 1 Mailchimp 1 Marketing strategies 1 Market trend 1 Persuasive communication 1 Pinterest 1 Policy research 1 Presentations 1 Relationship building 1 Sales 1 Sales process 1 Social media campaigns 1 Social media strategy 1 Templates 1 Value propositions 1 Workflow management 1

Achievements

Latest feedback

Parisa Padidar
Parisa Padidar
Founder/Designer
April 23, 2024
Team feedback
Target audience Market trend Blogs Marketing Content strategy Pinterest Marketing strategies Tiktok Social media marketing Innovation
Erica has done an excellent job creating high-quality content that aligns perfectly with our objectives. Her ability to follow instructions meticulously has contributed significantly to the consistency and effectiveness of our projects. Her proactive approach and attention to detail have not gone unnoticed, greatly enhancing the value you bring to the team.
Riipen Level UP 🚀
Level UP: September 2023 - March 2024
Riipen Level UP 🚀
Standout Boutique
Content Strategy Specialist
Standout Boutique
Saad Khan
Saad Khan
CEO & Founder
May 6, 2024
Team feedback
Policy research Value propositions Key performance indicators (kpis) Marketing Content strategy Relationship building Business to business Business-to-consumer Digital marketing Analytics
Great working with Erica!
Riipen Level UP 🚀
Level UP: September 2023 - March 2024
Riipen Level UP 🚀
ImmiCan
Digital Marketing Sprint 2 - Launch Campaign - Post, Articles and Newsletters
ImmiCan
Marissa McNeelands
She / Her
CEO
March 27, 2024
Team feedback
Target audience Sales process Business-to-consumer Email marketing Digital marketing Analytics Persuasive communication Sales Workflow management
Erica was a pleasure to work with! She provided quality articles that required very little edits. She meticulously followed the instructions provided and implemented all feedback.
Riipen Level UP 🚀
Level UP: September 2023 - March 2024
Riipen Level UP 🚀
TryToast
Digital Marketing Content Project
TryToast

Recent projects

ImmiCan
ImmiCan
Toronto, Ontario, Canada

Digital Marketing Sprint 2 - Launch Campaign - Post, Articles and Newsletters

The main goal of this project is to Strategic Product Launch Campaign Optimize Profile and Establish Content Best Practice Refining Target Audience Digital Media Marketing Platform > Use Case > Success Metrics LinkedIn - MoMG - 50% Post - Text, Image & Videos Live - Behind the scene, Fireside chat, Postcast type Playbook & Articles - Knowledge-sharing, News, Policy, Research Data pich of personal Newsletter - Bi-weekly/Monthly Events - Community Book of Business - B2B/ B2C/ B2G Reddit - Social ROI Post - Text, Image & Videos Live - Host AMA Playbook & Articles - Subreddit Book of Business - B2B/ B2C/ B2G Meta Platforms - Cross post Post - Text, Image & Videos Live - Behind the scene, Fireside chat, Postcast type Playbook & Articles - Knowledge-sharing, News, Policy, Research Data pich of personal Reels - Digital Creator Events - Community Book of Business - B2B/ B2C/ B2G Page and Groups YouTube Post - Text, Image & Videos Live - Behind the scene, Fireside chat, Postcast type Reels - Digital Creator Events - Community Engagement Book of Business - B2B/ B2C/ B2G Tiktok Post - Text, Image & Videos Live - Behind the scene, Fireside chat, Postcast type Reels - Digital Creator Events - Community Engagement Book of Business - B2B/ B2C/ B2G Twitter Post - Text, Image & Videos Live - Behind the scene, Fireside chat, Postcast type Reels - Digital Creator Events - Community Engagement Book of Business - B2B/ B2C/ B2G WeChat Post - Text, Image & Videos Live - Behind the scene, Fireside chat, Postcast type Reels - Digital Creator Events - Community Engagement Book of Business - B2B/ B2C/ B2G Emails/ Website Newsletter Blog Quora WeChat

Matches 2
Category Market research + 4
Closed
Northland Properties
Northland Properties
Vancouver, British Columbia, Canada

Make TikToks and Reels while enjoying amazing food and hotels

We would like students to help us with creating engaging, and dynamic content that is aligned with our vision, mission, and sector. We will ensure the student has a clear understanding of what these elements are for our organization and work with the student to plan TikToks/Reels that will be successful on our social media accounts.  Our company, Northland Properties, owns many different brands and you will be working on two or more of the following: Chop Steakhouse & Bar, Sandman Hotels, The Sutton Place Hotel, King Blue Hotel, Moxies, Denny's, Shark Club, or Bar One. We like to create content that is exciting and relevant, showcases our offering, and makes viewers want to see more. The variety will allow you to be creative and create content that is different in tone, visuals, and concept. Our working style is highly collaborative, open, supportive, and fun.  If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you!

Matches 1
Category Advertising + 3
Closed
ReFuturists LLC
ReFuturists LLC
Vancouver, British Columbia, Canada

REFuturists Social Media Marketing Campaign

Help one of our clients, Earthsongs, develop its technology infrastructure to effectively implement social media marketing campaigns on Facebook, Instagram, and TikTok A core objective of this project is to manage the integration of each element, develop submission forms for music to the site, integrate Canva and MailChimp.

Matches 1
Category Communications + 4
Closed
Standout Boutique
Standout Boutique
Vancouver, British Columbia, Canada

Content Strategy Specialist

We seek a social media marketing expert to boost traffic and craft innovative marketing strategies. This role involves creating captivating content for diverse audiences and blending intricate concepts into engaging print and digital materials. Join us in driving audience engagement and growth through your creative prowess.

Matches 2
Category Market expansion + 2
Open
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