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Toronto, Ontario, Canada
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Marketing Intern
The main goal of this project is to increase brand awareness and acquire clients for Influent | Home (infulent.ca) , EHASE's B@B SaaS product. About Infulent.ca: As North America's premier search engine and comprehensive social media influencer marketing platform, Infulent.ca stands out. Our platform, app.infulent.io, seamlessly connects a vast array of businesses with over 250 million influencers, ensuring a perfect match for every type of business. The Role: This position offers an incredible chance for motivated students to be part of a rapidly expanding startup. We seek candidates who embody our entrepreneurial spirit, possess immense energy, maintain a positive outlook, and are prepared to dive in from the very beginning. The role involves direct reporting to the founder, generating leads, and actively engaging with prospects.
Marketing Plan
We hope to revamp our marketing strategy to attract more customers. We want students to help us build a marketing plan to grow and engage our target market. This will involve several different steps for the students, including: Familiarizing themselves with our current marketing goals and strategies. Researching how customers perceive our brand and marketing. Recommending new channels we should use for promotion. Identifying an appropriate budget for advertising. Bonus steps in the process would also include: Recommending updates to our messaging that can better explain our value proposition.
Marketing Plan for Artists / Labels / Managers
Our company works in the music industry doing content for bigger artists like Walk off the Eath and the Glorious Sons. We are activating a marketing plan to raise awareness about our content services and Rock n Roll BnB. Based on our insights and additional research, students will develop promotional marketing materials for our existing media and make recommendations on alternative media to consider. This will involve several different steps for the students, including: Researching the foreign market where we have recently expanded. Assessing our existing marketing strategy and efforts. Recommending new marketing tactics. Designing promotional material for various media. Executing some sales & email campaigns Bonus steps in the process would also include: Making multiple versions of marketing materials and testing them for comparison.