Blog Team - Insider's Edge

Hi!  We are actively looking for motivated and talented students to join our Blog Team at Insider's Edge. This role will offer an exciting chance for a team of students to get experience with running an educational blog targeted toward university students and improve their writing skills. As an intern(s), you will have the opportunity to work on a blog that works to empower and educate university students in Canada. Best of all, help contribute to the growth of our empowerment platform for Canadian university students!

Web Design Improvement for Insider's Edge

The main goal for the project is to enhance the website of Insider's Edge, a business that needs a more user-friendly and visually appealing online platform. The project will involve the following steps for the web design team: - Analyzing the current website and identifying areas for improvement. - Developing a new website layout and design that is more user-friendly and visually appealing. - Implementing the new design and ensuring it is compatible with different devices and browsers. - Testing the new website for functionality and user experience. - Making any necessary adjustments based on user feedback and testing results.

Social Media Marketing Strategy

The main goal for the project is to establish and strengthen Insider's Edge's online presence through the creation and management of LinkedIn and Instagram profiles, culminating in the implementation of an effective marketing strategy. This involves creating active and engaging profiles that reflect the brand's identity, amplifying Insider's Edge's reach and recognition in the education sectors, fostering an online community of stakeholders, setting up mechanisms to receive direct feedback, and implementing a 60-day marketing strategy to grow the brand's online follower base and generate tangible leads or partnerships.

Client Acquisition Strategy for Insider's Edge

The main goal for the project is to find clients for an education consultancy + coaching company, with a focus on students and parents in the Greater Toronto Area. The project also involves creating a strategy to attract these individuals to the services offered by Insider's Edge.

SEO and Social Media Strategy

Our team is looking to take our social media presence to the next level in order to drive traffic to our pages. To do this, we hope to improve our search engine optimization, and create an optimal schedule for our social media posts to be uploaded. This will involve several different steps for the students, including: Researching keywords to determine the most relevant terms that our customers search for. Researching Search Engine Optimization requirements for us to rank on the first page of Google. Constructing a content calendar to upload social media content for the maximum possible traffic . Creating social media content using the most efficient keywords for our target audience while following the content calendar. Bonus steps in the process would also include: Using our company’s social media analytics to tailor the content calendar to our customers activity, rather than general trends

SEO Improvement for Insider's Edge (Consultancy Services)

The main goal for the project is to improve the search engine optimization (SEO) for Insider's Edge's educational services. This will involve researching other educational service companies in the area, conducting an SEO analysis, creating keywords, adding SEO to the current WordPress website, and generating backlinks through various other websites such as Instagram and Pinterest to reach a larger audience. At the end of the project, students will build and present to me their findings including improvements and suggestions to Insider's Edge SEO as well as the company's website, social media, etc.

Revenue Optimization and Fundraising Strategy for Music learning platform

A music learning platform, aims to enhance its revenue streams and develop effective fundraising strategies. The platform currently faces challenges in maximizing its revenue potential and securing sustainable funding. The goal of this project is to create a comprehensive business model that identifies new revenue opportunities and outlines strategic fundraising initiatives. Learners will analyze current revenue streams, explore potential new ones, and develop a detailed plan to attract and retain donors or investors. This project will provide an opportunity for learners to apply their knowledge of business modeling, financial analysis, and strategic planning in a real-world context. Key tasks include: - Conducting a SWOT analysis of the current business model. - Identifying and evaluating potential new revenue streams. - Researching and proposing effective fundraising strategies. - Developing a detailed business model and fundraising plan.