Internship or Project - Strategic Marketing for a Life Coaching Startup

Dr. Soliman MD LLC, in collaboration with WaHapp Marketing Agency in Thunder Bay, ON, is looking for eager students or teams involved in internships or projects., short- or long-term. The interns will be an integral part of the work; their input and insight will be taken with seriousness and respect. The primary focus of the student will be: Marketing Communications: Helping remotely with Vlog and YouTube video creation for two channels: THRIVE! and Fridays with Dr. Soliman Coaching videos . Video setup, content suggestion, feedback, and marketing the content. Market Research - Investigate our competitive landscape; perform market segmentation to identify the ideal target market. Strategic Social Media Marketing - Assess our current outreach process ; review our prospect messaging, make improvement recommendations, and create new outreach content (this is exciting stuff, gals, and guys!) . Also, conduct an audit of our current social media presence and/or other current communication channels (s); develop strategies for improving our online presence and increasing engagement. Assist with outbound email marketing campaigns as needed; measure and report on the performance of these campaigns using tools such as (indicate tools used, eg. Hubspot, Google Sheets, Excel) Content creation: Create a content calendar; creating useable social media and blog posts . You can be creative here! Our goal at the end of this experience is: Branding and Marketing Communications - For the student(s) to gain experience in how to improve a brand presence and capture greater market share. Market Research - For the student(s) to gain a better understanding of a target market. Strategic Social Media Marketing - For the student(s) to learn how to improve online presence, reach more customers, and effectively promote a brand through compelling content, implement better prospecting that increases conversion rates and boost sales team's performance. Content development - For the student(s) to learn how to write effective social posts, blog posts, and LinkedIn blogs. We will plan to communicate with our virtual intern(s) and student(s) using emails, zoom, and Whatapps. Primary contact : Dr. Soliman. Secondary contact: Animesh Tiwari, Head of WaHappa Marketing team (Thunder Bay, ON)