Youth Arts Programming and Digital Marketing Campaign

The main goal for the project is to brainstorm marketing ideas for upcoming community programming and youth events, create digital marketing materials for social media outreach and participant registration, and lead the social media campaign for Shoot for Peace. This will involve several different steps for the students, including: - Researching the target audience and community to understand their interests and needs. - Brainstorming and developing creative marketing ideas for community programming and youth events. - Creating digital marketing materials such as graphics, videos, and written content for social media outreach and participant registration. - Leading the social media campaign by planning and scheduling posts, engaging with the audience, and monitoring campaign performance.

Web Agency Competitive Analysis

We're a web development agency with a rich history of serving thousands over the years. Our goal now is to dive deeper into how we're viewed in the eyes of those we aim to reach, compared to our competitors. Achieving this understanding is key to refining our marketing efforts and leveraging our unique strengths. To accomplish this, we're looking to join forces with students for a detailed competitive analysis of our position in the market. The project will task students with various activities, such as: Learning about our agency, including the services we offer and the market we target. Scouting for both existing and emerging competitors in our field. Designing a comparison framework to highlight what sets us apart and where we overlap with other agencies. Compiling a report that breaks down our competitive edge and areas for improvement, based on the competitive landscape we're up against.

Youth Empowerment Workshop Development

The main objective of this project is to develop and implement programs and workshops tailored for youth in the community at our safe space. These programs aim to empower youth, address their needs and interests, and provide opportunities for skill development, personal growth, and community engagement. Additionally, the project seeks to foster collaboration among students in brainstorming ideas, designing workshops, researching funding opportunities, and connecting with the community to ensure that the workshops are relevant, impactful, and inclusive.

Social Media Campaign and Digital Marketing for Shoot For Peace Merchandise

The main goal for the project is to create and manage a social media campaign for Shoot For Peace's merchandise line, as well as develop digital marketing materials and graphics to support the advertising of their merchandise, particularly their clothing lines. This will involve several different steps for the students, including: - Researching the target audience and creating a social media campaign strategy. - Designing digital marketing materials and graphics to support the advertising of the merchandise. - Creating engaging content for social media platforms. - Managing and monitoring the social media campaign to ensure its effectiveness.

Creating Graphic Design Assets

Our company is new and has no graphic design assets. We are looking to create and develop a brand book. This may involve: Creating a new branding guide Meeting with the project manager to evaluate the choices made for the branding book to ensure it is aligned with company branding goals, and making any necessary revisions. Designing and presenting thumbnails for design assets (banner ad, illustration, infographic, etc) based on the branding guide to be included in a proposal and presented to the project manager. Executing the full designs for each branding asset using Canva, based on the approved thumbnails. Creating multiple thumbnails with different color schemes based on the colors in the branding guide.