Data Analytics for Software Launch

Our organization is interested in analyzing animal data that has been collected in our bioTrack software for over 20 years. We would like you to analyze our historical records to identify key trends in the data that can be used towards growing our companies sales reach, in marketing material and for any software improvements. This project may include, but is not limited to: Key trends of the number of different data-point kept over time. - For example: From 1999 to 2005 the number of birth weight records kept increased at 2% per year. Overall trends in improvements of individual data points (by individual user and overall). - For example (overall): The number of death events has decreased by 5% per user per year. How long from when a producer starts to use the program until there are statistically significant improvements in certain data points (i.e. how long does it take to make a change in their herd). - For example: In 3 years users(s) were able to produce animals that reach market weights 2 months earlier on average than when they started using AgSights' program. Correlations between multiple variables. - For example: Users that vaccinate animals prior to a weaning event reduced post-weaning treatments by 15% The final project deliverable is a report including highly detailed research, analysis, and actionable recommendations. Final deliverables from this course will be used to assist our sales and marketing teams to improve our sales approach and to generate new marketing material composed of strong analytics that will support the need for livestock record keeping to our client prospects.