Ohio University
Ohio University
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Arzu Hasanova
Learner - She / Her
(1)
3
Location
Tempe, Arizona, United States
Portals
Categories
Engineering project management Biotechnology Organizational structure Event planning Scientific research

Skills

Brand positioning 1 Market research 1 Strategic positioning 1 Target audience 1 Target market 1

Achievements

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Community Builder
Issued by Riipen
The Community Builder achievement is awarded to learners who provided feedback to project partners at the conclusion of their project, helping to create a better experiential learning ecosystem for all participants.
Completed on December 8, 2023
Project Contributor
Issued by Riipen
The Project Contributor achievement is awarded to learners who kept their projects on track and provided progress updates to the project partner by completing a milestone.
Completed on November 14, 2023
Project Participant
Issued by Riipen
The Project Participant achievement is awarded to learners who start their first project, demonstrating their commitment to putting learned skills to practice.
Completed on November 7, 2023

Latest feedback

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Beulah Orogun
She / Her
CEO
December 8, 2023
Team feedback
Great job on the final presentation. I enjoyed how this team was thorough with the research and how you took time to understand the ask for the distribution channel. You understood the audience, the needs and were very clear with your recommendations. Although there were parts of the presentation I didn't fully hear, I enjoyed the interaction, your honesty with what was challenging and how you described the process. The reason I am giving a 3.5 star instead of a 5 is because of the report, I saw that the final presentation was submitted but I didn't see any report submitted. If that was submitted but I missed it, please let me know so I can evaluate it.
Target market Target audience Strategic positioning Brand positioning Market research
1 comment
Arizona State University (ASU)
Career Exploration through Work-based Projects
Arizona State University (ASU)
The Ivory Tower
Market Research and Analytics
The Ivory Tower

Recent projects

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The Ivory Tower
The Ivory Tower
Chicago, Illinois, United States

Market Research and Analytics

Our company focuses on working with startups. One of the projects we are working on currently, requires detailed market research and analytics to ensure that the product is properly positioned in the market and is meeting the needs of the target audience. We want to better understand our target market and the overall market, so we can uniquely position ourselves within our industry. We would like to collaborate with students to conduct market research. This will involve several different steps for the students, including: Familiarizing themselves with our company’s values, products and services. Researching our target market and market potential. Researching the industry and competitive landscape. Recommending strategies for market infiltration, strategic positioning, brand positioning and service delivery. Bonus steps in the process would also include: Recommending strategies to differentiate ourselves from our competition.

Matches 1
Category Market research + 1
Closed