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Social media campaign to help Canadians get active
We need to organize a social media campaign to raise awareness of a GoFundMe fundraising initiative. The goals for this project would be to utilize existing Facebook and LinkedIn channels for the program, then plan 12 weeks of social media posts to promote the GoFundMe campaign . We have produced a video for the program that can be used as the central part of this campaign.

Fundraising video for healthcare non-profit
We need an explainer video about our non-profit initiative to be used in a national fundraising campaign. There is a National Health and Fitness Day on June 1st, where events on Parliament Hill will be coordinated with fitness facilities across the country. We will be using this opportunity (and the marketing campaign leading up to it) to promote the RxTGA program and a GoFundMe campaign to help raise funds to scale the program nationally. We would like the students to make an explainer video about the program and it's benefits that can be used for the GoFundMe and social media campaign that will go along with it. The goal would be to make an explainer video that can be used in a seminar type format 3-5 minutes, with shorter versions that can be used in different channels or for different audiences. We do have a basic version of a video done in a presentation format that can serve as a starting point. We hope to make a video that can grab people's attention and also capture the value of the program for all Canadians.