Marketing an Online Course and Network to International Markets

Root in Nature has developed a virtual, self-paced Intro to Therapeutic Horticulture course that enables recreation therapists and other allied health professionals to integrate plants, gardening and nature into their therapeutic approach. It teaches how to facilitate, adapt and evaluate therapeutic horticulture activities with individual clients and small groups. It also provides foundational horticulture and safety training and equips practitioners with the skills to facilitate activities with individual clients and small groups. The main goal is to assist with marketing this course and international community (GrowTH Network- more information on website here: https://rootinnature.ca/), including direct reach-out and formulation of a marketing strategy.