Our Marketing and Advertising students are ready to show you new perspectives! They will do so in the following ways: 1. Review current Advertising and Marketing Communications 2. Reviewing current industry trends and offering insights into future trends 3. Exploring customer behavior and suggesting target marketing activities 4. Creating the Message - Design, Layout, and Production 5. Communicating the message using traditional and other innovative approaches

Here is a range of projects students will work on. 1. Create sample Business Websites for businesses that do not currently have websites. Small businesses Preferred. 2. Create social media links for existing websites lacking these. 3. Prepare a detailed evaluation of current websites from the customer's point-of -view. 4. Design, run, and evaluate social media campaigns and advice on e-commerce strategies. 5. Offer detailed suggestions for mobile marketing campaigns and location-based marketing.

Our Students in the Sustainable Energy Technology program are emerging leaders in the evolving field of renewable energy and energy conservation including solar power. Among the Diploma Courses they take is this one about Small Business Management. Our students will evaluate business plans, write business plans, and carry out related research for businesses involved in the field of Renewable /Sustainable Energy Technology.

Let's create a social media marketing campaign for you or your business. "Small budget", you say?. No worries, we have a plan for that too.

Gather objective insights from enthusiastic business students by participating in a comprehensive strategy review with the Lakeland College Case Studies Class!

Our Students in the Sustainable Energy Technology program are emerging leaders in the evolving field of renewable energy and energy conservation including solar power. Among the Diploma Courses they take is this one about Small Business Management. Our students will evaluate business plans, write business plans, and carry out related research for businesses involved in the field of Renewable /Sustainable Energy Technology.

Our Marketing and Advertising students are ready to show you new perspectives! They will do so in the following ways: 1. Review current Advertising and Marketing Communications 2. Reviewing current industry trends and offering insights into future trends 3. Exploring customer behavior and suggesting target marketing activities 4. Creating the Message - Design, Layout, and Production 5. Communicating the message using traditional and other innovative approaches

This course is an introduction to management information systems, the five components to MIS, and their strategic role in supporting management activities. Topics include: role of information systems in business; fundamentals of information technology - hardware, software, communication and computer networks, databases and enterprise systems; ethical issues in the information age, as well as issues of globalization, social impact, privacy, and security. The focus of our management information systems course is to enable student to be able to provide management with a competitive advantage in spreadsheet and database design and application, and coupling these tools with internet forms and online client interactions.

Students will be in small forward-looking sales teams and complete a Project with two main parts. In part 1, they will form a strong understanding of the business and its products. In part 2, students will evaluate current sales presentations and demonstrate a new approach to selling products during a pandemic. They will develop a unique sales strategy for your company, based on market research and product knowledge, that will improve your sales processes and results.

Student-consultants from Lakeland College will work with your organization to prepare a new global marketing plan or to analyze an existing international market.

Here are a range of projects students will work on. 1. Create sample Business Websites for businesses that do not currently have websites. Small businesses Preferred. 2. Create social media links for existing websites lacking these. 3. Prepare a detailed evaluation of current websites from the customer's point-of -view. 4. Design, run, and evaluate social media campaigns and advice on e-commerce strategies. 5. Offer detailed suggestions for mobile marketing campaigns and location-based marketing.

Students will be in small forward-looking sales teams and complete a Project with two main parts. In part 1, they will form a strong understanding of the business and its products. In part 2, students will evaluate current sales presentations and demonstrate a new approach to selling products during a pandemic. They will develop a unique sales strategy for your company, based on market research and product knowledge, that will improve your sales processes and results.

Student-consultants from Lakeland College will work with your organization to prepare a new global marketing plan or to analyze an existing international market.

Gather objective insights from enthusiastic business students by participating in a comprehensive strategy review with the Lakeland College Case Studies Class!

Here is a range of projects students in this Introductory Marketing Course will work on: 1. Identify a range of External Factors that can affect your specific business with regards to marketing 2. Our students can create a Core Values and mission statement. They can also evaluate your organizational culture and make recommendations. 3. Students will create zero-dollar marketing plans for small businesses and evaluate current plans. 4. Evaluate current customer touch points and offer specific recommendations to improve customer service 5. How to create a tribe out of your customers using social media marketing campaigns. 6. Product positioning using perceptual maps for current or planned products 7. Using the Product Life cycle tool to analyze your marketing objectives and marketing mix choices 8. Identifying, analyzing, and evaluating your and your competitors promotional techniques over a set period of time.

Here is a range of projects students in this Introductory Marketing Course will work on: 1. Identify a range of External Factors that can affect your specific business with regards to marketing 2. Our students can create a Core Values and mission statement. They can also evaluate your organizational culture and make recommendations. 3. Students will create zero-dollar marketing plans for small businesses and evaluate current plans. 4. Evaluate current customer touch points and offer specific recommendations to improve customer service 5. How to create a tribe out of your customers using social media marketing campaigns. 6. Product positioning using perceptual maps for current or planned products 7. Using the Product Life cycle tool to analyze your marketing objectives and marketing mix choices 8. Identifying, analyzing, and evaluating your and your competitors promotional techniques over a set period of time.

Here are a range of projects students will work on. 1. Create sample Business Websites for businesses that do not currently have websites. Small businesses Preferred. 2. Create social media links for existing websites lacking these. 3. Prepare a detailed evaluation of current websites from the customer's point-of -view. 4. Design, run, and evaluate social media campaigns and advice on e-commerce strategies. 5. Offer detailed suggestions for mobile marketing campaigns and location-based marketing.

Are you a startup that is growing? Are you looking to seek investments to scale up? As you grow, you will likely be needing to understand the financial situation of your company. Does this sound like you? Our students can help you gain better understand your financial ownership and the options available to you for growing. In this project, students will analyze the capitalization (cap) table of a survival stage start-up to help the start-up understand its valuation cap. Survival stage start-ups have validated the product–market fit of their idea and may have received financing from venture capitalists, government grants, and/or commercial banks. A participating company will benefit from students analyzing and sharing their conclusions on the cap table.