Blockchain Application: Computer Science and IT/SD.
Our organization is able to offer a project for IT Development/Computer Science Students or Team, to which they will be able to apply agile project management approaches and software to build a blockchain application using the skills and knowledge that they've learned in previous courses.
Design Creative Project/UX UI Re-development.
Our Organization is looking for students who are able to help us in developing or redeveloping out data-driven web applications We believe the best way to understand our web-app usability is through studying the User Experience and User Interface. We would like students to evaluate the effectiveness and usability of our web application to identify ways to improve the user journey, incentivize our desired outcomes, and increase user satisfaction. Redevelopment Resources: Any existing materials we can provide to ensure a complete understanding and smooth collaboration. Regards, Team, PersonalBanker Canada. Company website link : PersonalBanker Canada
Business Analysis Architectural Mapping Project
We are hoping to collaborate on our project with students who can help us with architecting the software of a new product; improving the architecture of an existing system; porting an architecture of one system into another . An end-to-end application, including data collection & preparation, analysis, visualization, evaluation against success criteria and more. The primary focus for the student will be, but not limited to: Software Architecture Development - Architecting the software of a new product; improving the architecture of an existing system; porting an architecture of one system into another . Application Development - Selecting the best technologies for creating the application or feature; creating a fully-functioning application. Software Evaluation (e.g. new CRM) - Conducting a needs analysis; researching available options; evaluating the options within the context of our organization's budget, immediate needs, and projected needs. Software Lifecycle Analysis - Improving our existing software development lifecycle methodologies; determining if we should use a waterfall approach or an agile approach; researching tools for continuous delivery or integration. Open Source Software Management - Researching potential open source tools for our organization’s use; contributing to open source projects through bug fixing or feature implementation. Company website : PersonalBanker Canada Regards, Team, PersonalBanker Canada.
Virtual Opportunity: Computer Science
We are hoping to collaborate on our project with students who can help us develop an end-to-end application, including data collection & preparation, analysis, visualization, evaluation against success criteria and possible methods for deployment. Application Development - Selecting the best technologies for creating the application or feature (i.e. a real-time chat function); creating a fully-functioning application. Software Architecture Development - Architecting the software of a new product; improving the architecture of an existing system; porting an architecture of one system into another . Application Programming Interfaces - Redesigning an existing API to simplify it; changing API technologies; designing a new API; creating or updating public-facing documentation. Machine Learning Software Solution - Creating a recommendation engine; spotting trends in existing data; spotting anomalies in data sets. Real-Time Data Visualization - Creating a charting system with basic querying functionality; creating a dashboard to visualize key performance metrics of our organization or tool. The primary focus for the student will be: To build a comprehensive chatbot to be integrated into our website and CRM. The bot should be able to understand key words and be able to provide suggested responses or educational video based on keywords. Bot should provide Response to FAQ with preview or features to upsell services if they click on services they are interested in. (short trailer to full topic - for CTA to get Dynamic Matrix of Strategies and Opportunities that apply to them) To be able to streamline new client chats (website chat) and redirect them before needing the assistance of a live agent. To be able to recognize existing clients and chats (portal chat) and streamline/ redirect them before needing the assistance of a live agent. Integrate a voip or video calling feature into the chat. The company will provide FAQs and suggested questions and responses. Additional keywords and suggestion We will plan to communicate with our virtual intern using these communication tools: Riipen messaging, Zoom meeting, email) Company website : PersonalBanker Canada Regards, Team, PersonalBanker Canada.
Technology Software Development/Api
Our organization is able to offer a project for IT Development/Computer Science Students or Team The primary focus for the student will be: Application Programming Interfaces - Redesigning an existing API to simplify it; changing API technologies; designing a new API; creating or updating public-facing documentation. Software Architecture Development - Architecting the software of a new product; improving the architecture of an existing system; porting an architecture of one system into another . Application Development - Selecting the best technologies for creating the application or feature (i.e. a real-time chat function); creating a fully-functioning application. Software Evaluation (e.g. new CRM) - Conducting a needs analysis; researching available options; evaluating the options within the context of our organization's immediate needs, and projected needs. Real-Time Data Visualization - Creating a charting system with basic querying functionality; creating a dashboard to visualize key performance metrics of our organization or tool. Machine Learning Software Solution - Creating a recommendation engine; spotting trends in existing data; spotting anomalies in data sets. Software Lifecycle Analysis - Improving our existing software development lifecycle methodologies; determining if we should use a waterfall approach or an agile approach; researching tools for continuous delivery or integration. Database Analysis - Decreasing query execution time. Other duties the student may complete could include : Software vendor research and evaluation Assisting with other process improvement projects Unit and integration testing Responding to IT/Service Desk requests Company website link: PersonalBanker Canada Regards, Team, PersonBanker Canada.
Web App/UX UI Re-development.
Our Organization is looking for students who are able to help us in developing or redeveloping out data-driven web applications We believe the best way to understand our web-app usability is through studying the User Experience and User Interface. We would like students to evaluate the effectiveness and usability of our web application to identify ways to improve the user journey, incentivize our desired outcomes, and increase user satisfaction. Redevelopment We are particularly interested in the following areas, but not limited to: Re-engineering of an existing application software system UX Design UI Design The site search feature Embedded videos Chat box API integration Design related projects: Designing eye-catching visual assets (for websites, digital creative, email, SMS, social media), UX/UI web design, photography, video, motion graphics, creating visual strategy and digital marketing assets Resources: Any existing materials we can provide to ensure a complete understanding and smooth collaboration. Regards, Team, PersonalBanker Canada. Company website link : PersonalBanker Canada
Computer Science: CMS Design and Implementation.
PROJECT SCOPE Our company is looking for student/project teams with Agile project management technology and knowledge gained from their computing and digital media courses, to work with our company to design and implement an effective CMS website. Work with our organization to recommend and implement a content management system (CMS) that best fits our needs. And also provide training and reference materials, enabling our team to keep the site updated and organized. Other duties the student may complete could include : Updating, modernizing, and or redesigning our website Improving search engine optimization (SEO) Improving your website security Software vendor research and evaluation Assisting with other process improvement projects Unit and integration testing Responding to IT/Service Desk requests We will plan to communicate with students using these communication tools: ( Riipen messaging, zoom, email) Resources: Any existing materials we can provide to ensure a complete understanding and smooth collaboration. Company website: PersonalBanker Canada Regards, Team, PersonalBanker Canada.
Financial Business Plan/Competitive Analysis.
We are looking for students help in analyzing our business model/industry and existing business plan and subsequently develop an evolved and relevant comprehensive business and operational plan for the organization, through the application of theoretical and applied learning gained throughout their program. Our organization needs to prepare for rapid growth and we would like to involve students in this exciting time as we works to develop a financial business plan. We can provide access to internal documentation other information as needed as well as access to key contacts. Based on our unique goals and constraints, we would like students to develop a strong, competitive financial business plan, which we can present to investors. The plan should include: Sales forecasting Expense budget Income projections (conservative and aggressive) Assets and liabilities Break-even analysis Resources Anything required to assist in the completion of the collaboration Company website link : PersonalBanker Canada Regards, Team, PersonalBanker Canada
Professional Writing and Communications - Virtual Work Placement
PersonalBanker Canada. We would like students to help us with creating content that is aligned with our vision, mission, and sector. We will ensure the student has a clear understanding of what these elements are for our organization. To accomplish this, we expect the student(s) will: Tell its story Write creative and accurate copy (e.g., marketing or catalogue copy, unit brochures and inserts) Create, edit, and schedule e-blast campaigns as well as manage lists Compose tweets, Facebook posts, Instagram stories and other social media writing Create communication campaigns to boost brand awareness and online engagement Conduct analyses of all social media accounts Plan, organize, and coordinate communications and project activities (e.g., develop presentations and marketing materials, create communications logos for upcoming events, etc.) Perform data analysis for project proposals and communications reports Fact check content for magazines, editorials, annual reports, briefing and event notes Revise, copy edit, and proofread documents Compose and edit any manner of email communications. Write blog articles, email newsletters/sequences and other content pieces on assigned topics Assist with a social media video launch to promote our organization Evaluate recent successful user-generated campaigns, preferably in our sector Identify media outlets that are most beneficial to share our story Ultimately, you will be working on content creation for our organization, including video, social media, and other collateral that we can use as go-to marketing tools. If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you. A student or team with excellent writing and video skills would be the ideal candidate for this project. Company website: PersonalBanker Canada Regards, Team, PersonalBanker Canada .
Information Technology/Computer Science Project
Our organization is able to offer a virtual internship opportunity for IT Development/Computer Science Students or Team Our current web platform utilizes a client portal site that allows advisors and consumer to interact. Users have requested the functionality to contact advisors and/or agents directly. To address this, we would like to add a real-time chat function to our existing application. The primary focus for the student will be: Creating a general chat application which can be easily ported to any other existing system. Evaluating current open source technologies to develop a set of tools we could implement in a new product build. Identify and evaluate new software applications and technologies to meet user and/or organization needs. Selecting the best technologies for creating a real-time application. Identify a new CRM system / new hosting platform for our website / procurement software to manage vendor contracts and payments. Some of our requirements/recommended tools for this software are: A CRUD-based web application with forms to create, read, update and destroy data. A CRUB-based web application for admins to easily manipulate data. Real-time updates displaying changes on the web application without requiring a page refresh. A real-time chat application embedded within the platform. A REST API to handle backend manipulation of data, which is fully documented. A tool for running scheduled tasks periodically. Suggested applications should be compared based on features, security and reliability. In addition, developing prototypes of custom software and systems for review and ideal implementation would be an asset. A few areas of specific interest for us include: The reasoning behind technologies chosen. Documentation around models and attributes used to model any data. A brief wireframe or mock-up of the resulting system’s user interface. The product roadmap used to create the system and implementation plan including a list of user stories detailing all possible interactions with the system. The source code for the system, preferably in a source control system such as Git. A final presentation explaining what you built, what worked well, and what you would change. Resources Any existing materials we can provide to ensure a complete understanding and smooth collaboration. Company website link: PersonalBanker Canada Regards, Team, PersonBanker Canada.
Information Technology/Computer Science Project
Our organization is able to offer a virtual internship opportunity for IT Development/Computer Science Students or Team Our current web platform utilizes a client portal site that allows advisors and consumer to interact. Users have requested the functionality to contact advisors and/or agents directly. To address this, we would like to add a real-time chat function to our existing application. The primary focus for the student will be: Creating a general chat application which can be easily ported to any other existing system. Evaluating current open source technologies to develop a set of tools we could implement in a new product build. Identify and evaluate new software applications and technologies to meet user and/or organization needs. Selecting the best technologies for creating a real-time application. Identify a new CRM system / new hosting platform for our website / procurement software to manage vendor contracts and payments. Some of our requirements/recommended tools for this software are: A CRUD-based web application with forms to create, read, update and destroy data. A CRUB-based web application for admins to easily manipulate data. Real-time updates displaying changes on the web application without requiring a page refresh. A real-time chat application embedded within the platform. A REST API to handle backend manipulation of data, which is fully documented. A tool for running scheduled tasks periodically. Suggested applications should be compared based on features, security and reliability. In addition, developing prototypes of custom software and systems for review and ideal implementation would be an asset. A few areas of specific interest for us include: The reasoning behind technologies chosen. Documentation around models and attributes used to model any data. A brief wireframe or mock-up of the resulting system’s user interface. The product roadmap used to create the system and implementation plan including a list of user stories detailing all possible interactions with the system. The source code for the system, preferably in a source control system such as Git. A final presentation explaining what you built, what worked well, and what you would change. Resources Any existing materials we can provide to ensure a complete understanding and smooth collaboration. Company website link: PersonalBanker Canada Regards, Team, PersonBanker Canada.
Applied Business Analytics
We would like to take the opportunity to work with students who are enrolled in the capstone project of the Business Analytics (BAPG) Our organization is ready to make some business changes but we know that we need to assess the correct data to help inform our decisions. In our efforts to target a new demographic of consumers, we have experienced challenges maintaining a consistent voice across media channels. We would like your help in gathering Business Analytics in efforts to grow and expand our business while understanding our ideal demographic of consumers. We would like to work with Students who can research, apply analytical models, methodologies, and the like, and tools learned in the program to analyze data that is align with their skillsets. As a B2C company, we have a primary focus of creating relevant products for our consumer. With this in mind, we have created a new product to add to the existing line that customers know and love. When we created our original product offering, we had a consumer in mind and marketed accordingly. We believe our market might be changing and we need help proving this. This knowledge will aid in a new approach to marketing, especially for our new product. Our specific need is determine what competitors are also playing in this landscape and what our target market’s perception is of these competing brands/products. This information will help us determine what key messaging will resonate with our target buyer. Successful outcomes include a market research report, informed by primary data collection. We would like to understand our customer base through surveys and conversations with our present and future consumer to gather insights into buying behaviours, expectations, and experiences with us and our competitors. This data should inform a final report that outlines key messaging that our consumers have come to know, want and expect based on the current landscape. Company website link: PersonalBanker Canada Regards, Team, PersonalBanker Canada.
Management field project: Marketing.
PROJECT SCOPE Our organization is able to offer a virtual opportunity for marketing/management students or teams. The primary focus for the student will be: Branding - Conduct a full competitive landscape assessment; define our organization's brand and core value proposition; identify opportunities and threats facing our brand; assess where and how to improve our brand's presence and differentiate from our competitors. Marketing Communications - Recommend changes to advertising and PR materials; create an integrated marketing campaign; create a rebranding campaign. Market Research - Investigate our competitive landscape; perform market segmentation to identify the ideal target market for (new or existing product or service); conduct customer surveys or focus groups to gain insights into the perceptions and behaviours of our target customers; develop a pricing strategy; identify expansion opportunities; identify key messaging for (new product or service). Public Relations - Develop and implement a PR strategy; create collateral, including press releases, user testimonials, case studies, and customer stories. Prospecting Strategy - Evaluate our current customer base and make recommendations for further market penetration; assess our current outreach process and develop and implement targeted prospecting; review our prospect messaging, make improvement recommendations, and create new outreach content. SEO Strategy & Recommendations - Develop and implement an SEO strategy; provide content suggestions and recommendations to increase search visibility; increase our inbound traffic and optimize the customer journey; increase inbound leads. Strategic Social Media Marketing - Conduct an audit of our current social media presence and/or other current communication channel(s); develop and implement strategies for improving our online presence and increasing engagement; create a content calendar; creating useable social media and blog posts. Our goal at the end of this experience is: Branding and Marketing Communications - For the student(s) to help us improve our brand's presence and capture greater market share. Market Research - For the student(s) to help us gain a better understanding of our target market and ensure we are optimally positioned and our product and pricing aligns with our target sector/customer. Public Relations - For the student(s) to help us effectively communicate our brand's story and mission to a broad audience. Prospecting Strategy - For the student(s) to help us implement better prospecting that increases conversion rates and boost our sales team's performance. SEO Strategy & Recommendations - For the student(s) to help us generate more traffic and revenue through search engines. Strategic Social Media Marketing - For the student(s) to help us improve our online presence, reach more customers, and effectively promote our brand through compelling content. Other duties the student may complete could include : Assist with outbound email marketing campaigns as needed; measure and report on performance of these campaigns using tools such as; Mailchimp, open source CRM, Content development, including social posts, blog posts, LinkedIn articles, and website copy. We will plan to communicate with our virtual intern(s) using these communication tools: Riipen messaging, zoom, email) Primary contact : (Leron, Managing Partner) Secondary contact: (Marc, Managing Partner) Company website link: PersonalBanker Canada
Branding and Social Media Marketing.
Our organization is able to offer a virtual internship opportunity for student to help us source, curate, develop, and post the content implementing strategies to increase awareness and nurture engagement. We would like students to help us with creating content that is aligned with our vision, mission, and sector. We will ensure the student has a clear understanding of what these elements are for our organization. Based on our goals, we are looking for the student to work on the following: · Branding · Graphic Design - publications and promotional material · Content Calendar Curation: timely deployment of all our social media content to drive maximum traffic to our site · Content Development · Social Media Marketing · Social Media Management: overseeing different channels that we own and keeping them up-to-date · VideoEditing · SEO · Front End Web Design About our organization: At PersonalBanker we take an approach to financial planning that begins with a complete individual tax assessment followed by initiating a comprehensive view into a clients’ financial life. It includes their income, expenses, assets, outlook, as well as habits. (All these are essential components of delivering effective, long-term, broadly based, financial solutions) We utilize a service approach that is poised in managing our client’s achievement of life goals via an integrated approach to managing their finances through; • Credit and Financial Management – assess current financial position, based upon cash flow, credit situation, budget and net worth. • Investment Management – assess assets based on their risk tolerance, time horizon and expected rates of return • Retirement Planning – compare expected lifestyle in retirement to current retirement assets and planned savings • Tax Planning – assess tax obligations and strategies used to minimize or defer taxation • Insurance and Risk Management – manage exposure to unexpected financial loss due to death, health issues, and other risks. • Estate Planning – assess how a client can meet their objectives upon death in an efficient, cost-effective manner. The primary focus for the student will be: Branding - Conduct a full competitive landscape assessment; define our organization's brand and core value proposition; identify opportunities and threats facing our brand; assess where and how to improve our brand's presence and differentiate from our competitors. Marketing Communications - Recommend changes to advertising and PR materials; create an integrated marketing campaign; create a rebranding campaign. Strategic Social Media Marketing - Conduct an audit of our current social media presence and/or other current communication channel(s); develop and implement strategies for improving our online presence and increasing engagement; create a content calendar; creating useble social media and blog posts, to help us improve our online presence, reach more customers, and effectively promote our brand through compelling content. Prospecting Strategy - For the student(s) to help us implement better prospecting that increases conversion rates and boost our sales team's performance. SEO Strategy & Recommendations - Develop and implement an SEO strategy; provide content suggestions and recommendations to increase search visibility; increase our inbound traffic and optimize the customer journey; increase inbound leads. Assist with outbound email marketing campaigns as needed; measure and report on performance of these campaigns using tools such as (eg. Mailchimp, Open source CRM, Hubspot, Google Sheets, Excel) We will plan to communicate with our virtual intern(s) using these communication tools: (eg. Riipen messaging, zoom, email) Company website link: PersonalBanker Canada Regards, Team, PersonalBanker Canada .
Finance Student Virtual Work Placements/Projects Course
PersonalBanker Canada. We are looking for students in the Finance program to complete projects for a range of business functions, including strategy, operations, and marketing. About our Company : At PersonalBanker we take an approach to financial planning that begins with a complete individual tax assessment followed by initiating a comprehensive view into a clients’ financial life. It includes their income, expenses, assets, outlook, as well as habits. (All these are essential components of delivering effective, long-term, broadly based, financial solutions) We utilize a service approach that is poised in managing our client’s achievement of life goals via an integrated approach to managing their finances through; • Credit and Financial Management – assess current financial position, based upon cash flow, credit situation, budget and net worth. • Investment Management – assess assets based on their risk tolerance, time horizon and expected rates of return • Retirement Planning – compare expected lifestyle in retirement to current retirement assets and planned savings • Tax Planning – assess tax obligations and strategies used to minimize or defer taxation • Insurance and Risk Management – manage exposure to unexpected financial loss due to death, health issues, and other risks. • Estate Planning – assess how a client can meet their objectives upon death in an efficient, cost-effective manner. We classify our clientele based on our 5 stages of wealth: Survival: Thinking about Me - Focus on Mindset, Lower Bad Debts, Expand Income Stability: Thinking about We - Focus on No Bad Debts, Cover Life Expenses, Expand Income Security: Thinking about All - Focus on No Bad Debts, Cover Life Expenses, Savings, Invest in Yourself & Business, Start Building a Passive Income. Success: Thinking about All - Focus on Growth Mindset, Sustain Lifestyle, Grow Yourself & Business, Leverage, Live true purpose, Do not need to work. Significance: Focus on Grow lifestyle, Leadership & Greatness, Invest in yourself & business, Expand passive streams, Assets working for you. We then utilize an end to end financial approach that best serve them. Project examples may include, but are not limited to: 1. Co-ordinate the processing and maintaining of financial records in compliance with relevant policies, procedures and regulations for individuals and/or organizations. 2. Co-ordinate the preparation and the presentation of financial information in compliance with relevant legislation and regulations for individuals and/or organizations 3. Analyze financial reports for individuals and/or organizations by applying financial mathematics and statistics. 4. Develop and evaluate a financial plan to meet individuals’ and/or organizations’ needs and objectives. 5. Develop, implement, evaluate and co-ordinate marketing strategies to promote financial products and services and to enhance customer service. 6. Develop, implement and evaluate strategies to establish and maintain professional networking and business relationships in the finance sector. 7. Analyze and evaluate, within a Canadian context, the impact of economic variables, legislation, ethics, technology and the environment on individuals’ and/or organizations’ operations. 8. Develop, implement and evaluate ongoing strategies for personal and professional development, highlighting ethics, values and standards in the finance sector. 9. Co-ordinate the planning, implementation, management and evaluation of team projects. Company Website: PersonalBanker Canada
Computer Science/Technology students; Full Stack Financial app.
Our organization is looking for Computer Science/Technology students to work in groups to develop and deliver a full stack mobile and desktop application. Company goal: We envision releasing the first Automated Financial App in the CANADIAN financial industry for self-awareness through customized education and fulfillment strategies. An App to Empower Canadians with the Knowledge, Skills & Confidence to make responsible financial decisions and become their OWN PERSONAL BANKER About our Company : At PersonalBanker we take an approach to financial planning that begins with a complete individual tax assessment followed by initiating a comprehensive view into a clients’ financial life. It includes their income, expenses, assets, outlook, as well as habits. (All these are essential components of delivering effective, long-term, broadly based, financial solutions) We utilize a service approach that is poised in managing our client’s achievement of life goals via an integrated approach to managing their finances through; • Credit and Financial Management – assess current financial position, based upon cash flow, credit situation, budget and net worth. • Investment Management – assess assets based on their risk tolerance, time horizon and expected rates of return • Retirement Planning – compare expected lifestyle in retirement to current retirement assets and planned savings • Tax Planning – assess tax obligations and strategies used to minimize or defer taxation • Insurance and Risk Management – manage exposure to unexpected financial loss due to death, health issues, and other risks. • Estate Planning – assess how a client can meet their objectives upon death in an efficient, cost-effective manner. Our Vision: is to deliver Scalable Unbiased advice to more Canadians (ROBO ADVISOR) with the availability of a virtual advisor team and coach for collaborative engaging relationship (HYBRID). The primary focus for the student will be: Application Development - Selecting the best technologies for creating the application or feature (i.e. a real-time chat function); creating a fully-functioning application. Software Architecture Development - Architecting the software of a new product; improving the architecture of an existing system; porting an architecture of one system into another . Software Evaluation (e.g. new CRM) - Conducting a needs analysis; researching available options; evaluating the options within the context of our organization's budget, immediate needs, and projected needs. Machine Learning Software Solution - Creating a recommendation engine; spotting trends in existing data; spotting anomalies in data sets. Real-Time Data Visualization - Creating a charting system with basic querying functionality; creating a dashboard to visualize key performance metrics of our organization or tool. Software Lifecycle Analysis - Improving our existing software development lifecycle methodologies; determining if we should use a waterfall approach or an agile approach; researching tools for continuous delivery or integration. Open Source Software Management - Researching potential open source tools for our organization’s use; contributing to open source projects through bug fixing or feature implementation. Database Analysis - Decreasing query execution time. The project should include elements of the following: ○ Utilizes a backend database to support the application ○ Middleware components built by the students that are hosted in the Cloud ○ Client-side user interface - as a desktop, web, or mobile application What is expected of students? Students will work with our organization to: · Develop requirements, user stories and customer archetypes for our project. · Develop prototypes and solicit feedback from our company · Iterate and refine designs to meet our needs. · Front-end and back-end website development or adding features to an existing product · Application software development · Full Stack Applications . Mobile Apps for Android or iOS Website: PersonalBanker Canada
Virtual Internship Opportunity: Marketing
Our organization is able to offer a virtual internship opportunity for marketing students or teams. The primary focus for the student will be: Branding - Conduct a full competitive landscape assessment; define our organization's brand and core value proposition; identify opportunities and threats facing our brand; assess where and how to improve our brand's presence and differentiate from our competitors. Marketing Communications - Recommend changes to advertising and PR materials; create an integrated marketing campaign; create a rebranding campaign. Market Research - Investigate our competitive landscape; perform market segmentation to identify the ideal target market for (new or existing product or service); conduct customer surveys or focus groups to gain insights into the perceptions and behaviours of our target customers; develop a pricing strategy; identify expansion opportunities; identify key messaging for (new product or service). Public Relations - Develop and implement a PR strategy; create collateral, including press releases, user testimonials, case studies, and customer stories. Prospecting Strategy - Evaluate our current customer base and make recommendations for further market penetration; assess our current outreach process and develop and implement targeted prospecting; review our prospect messaging, make improvement recommendations, and create new outreach content. SEO Strategy & Recommendations - Develop and implement an SEO strategy; provide content suggestions and recommendations to increase search visibility; increase our inbound traffic and optimize the customer journey; increase inbound leads. Strategic Social Media Marketing - Conduct an audit of our current social media presence and/or other current communication channel(s); develop and implement strategies for improving our online presence and increasing engagement; create a content calendar; creating useable social media and blog posts. Our goal at the end of this experience is: Branding and Marketing Communications - For the student(s) to help us improve our brand's presence and capture greater market share. Market Research - For the student(s) to help us gain a better understanding of our target market and ensure we are optimally positioned and our product and pricing aligns with our target sector/customer. Public Relations - For the student(s) to help us effectively communicate our brand's story and mission to a broad audience. Prospecting Strategy - For the student(s) to help us implement better prospecting that increases conversion rates and boost our sales team's performance. SEO Strategy & Recommendations - For the student(s) to help us generate more traffic and revenue through search engines. Strategic Social Media Marketing - For the student(s) to help us improve our online presence, reach more customers, and effectively promote our brand through compelling content. Other duties the student may complete could include : Assist with outbound email marketing campaigns as needed; measure and report on performance of these campaigns using tools such as; Mailchimp, open source CRM, Content development, including social posts, blog posts, LinkedIn articles, and website copy. We will plan to communicate with our virtual intern(s) using these communication tools: Riipen messaging, zoom, email) Primary contact : (Leron, Managing Partner) Secondary contact: (Marc, Managing Partner)
Marketing innovation and business
Our organization is able to offer a virtual internship opportunity for students or teams. The primary focus for the student will be: Strategy - Develop an implementation plan for entering a new market; develop a go-to-market strategy for new products or services; identify new funding and grant opportunities and write proposals. Operations - Recommend process improvements or redesign processes; develop improvements to supply chain processes to be more responsive to changes in demand; introduce quality assurance into our internal processes; redesign incentive structures to improve employee performance and engagement. Marketing - Complete a full customer, competitor, market, and environmental analysis; complete a marketing strategy review; design a new marketing strategy (product, place, price, and promotion); conduct overhaul of our branding or communication strategy. Sales - Design a new/improved prospecting process for our sales team; design a new/improved pricing or service structure. Talent - Design a new/improved recruitment process; develop a diversity and inclusion strategy; design a new/improved employee engagement program with survey mechanisms. Finance - Design new/improved accounting processes; identify opportunities to streamline costs. Our goal at the end of this experience is: Strategy - For the student(s) to help us capture increased market share; for the student(s) to help us capture new revenue streams; for the student(s) to help us secure new partnerships and funding. Operations - For the student(s) to help us implement more efficient and effective processes that maximize employee performance and customer satisfaction. Marketing - For the student(s) to help us reach more customers and effectively promote our brand, mission, and story. Sales - For the student(s) to help us roll-out better prospecting that increases conversion rates and boost our sales team's performance. Talent - For the student(s) to help us build and maintain a productive, diverse, inclusive, and engaged team. Finance - For the student(s) to help us streamline costs. Other duties the student may complete could include : (indicate other duties as exemplified below) Conduct research and data analysis. Create presentation decks and assist with presentations to key stakeholders. We will plan to communicate with our virtual intern using these communication tools: Riipen messaging, zoom, email) Student's primary contact : (Leron, Managing Partner) Secondary contact: (Marc, Managing Partner)
Marketing Strategy Plan
We want students to help us build a marketing strategy plan to grow and engage our target market: Canadians Nationwide between the ages of 27 and older. We’d like to know how we can maximize use of different channels and get recommendations to improve our messaging. We’d like students to help us with the following: Marketing Strategy Analysis: Provide recommendations on methods you can use to leverage and improve your marketing strategy, based on your organization's budget and your current marketing strategy. SWOT Analysis. Marketing plan to successfully achieve your marketing goal(s). Marketing mix strategy: Provide insight and recommend sustainable strategies related to the marketing mix (product, location, price, and promotion). Conduct internal and external analysis (including customer, competitor, market and environmental analysis) and past performance of the marketing mix. What channels should we utilize for promotion, including ones we are not currently using? What budget is appropriate for advertising, given our goals? How could our messaging be updated to better explain our value proposition?
Millennial Marketing Communications Plan
In our efforts to target a new demographic of Millennial consumers, we have experienced challenges maintaining a consistent voice across media channels. We want you to assist us in updating our branding in a way that clearly differentiates us from our competitors and serves our target Millennial market. For this project, you will need to: Creating an integrated marketing campaign for a new product or service. Creating a rebranding campaign for an existing product. Creating a social media or new media campaign to complement existing marketing communications. Understand our brand and mission. Conduct research on our users, stakeholders, and competitors. Analyze our competitive landscape. Identify trends and opportunities in our target market. You will have access to our marketing team, who will communicate regularly with you and provide all the information and clarification needed. We want to increase our brand awareness in the millennial segment through a mission-aligned marketing campaign that works within our budget and time constraints.
Virtual Internship Opportunity: Marketing
Our organization is able to offer a virtual internship opportunity for 1-6 marketing students or teams. The primary focus for the student will be: Branding - Conduct a full competitive landscape assessment; define our organization's brand and core value proposition; identify opportunities and threats facing our brand; assess where and how to improve our brand's presence and differentiate from our competitors. Marketing Communications - Recommend changes to advertising and PR materials; create an integrated marketing campaign; create a rebranding campaign. Market Research - Investigate our competitive landscape; perform market segmentation to identify the ideal target market for (new or existing product or service); conduct customer surveys or focus groups to gain insights into the perceptions and behaviours of our target customers; develop a pricing strategy; identify expansion opportunities; identify key messaging for (new product or service). Public Relations - Develop and implement a PR strategy; create collateral, including press releases, user testimonials, case studies, and customer stories. Prospecting Strategy - Evaluate our current customer base and make recommendations for further market penetration; assess our current outreach process and develop and implement targeted prospecting; review our prospect messaging, make improvement recommendations, and create new outreach content. SEO Strategy & Recommendations - Develop and implement an SEO strategy; provide content suggestions and recommendations to increase search visibility; increase our inbound traffic and optimize the customer journey; increase inbound leads. Strategic Social Media Marketing - Conduct an audit of our current social media presence and/or other current communication channel(s); develop and implement strategies for improving our online presence and increasing engagement; create a content calendar; creating useable social media and blog posts. Our goal at the end of this experience is: Branding and Marketing Communications - For the student(s) to help us improve our brand's presence and capture greater market share. Market Research - For the student(s) to help us gain a better understanding of our target market and ensure we are optimally positioned and our product and pricing aligns with our target sector/customer. Public Relations - For the student(s) to help us effectively communicate our brand's story and mission to a broad audience. Prospecting Strategy - For the student(s) to help us implement better prospecting that increases conversion rates and boost our sales team's performance. SEO Strategy & Recommendations - For the student(s) to help us generate more traffic and revenue through search engines. Strategic Social Media Marketing - For the student(s) to help us improve our online presence, reach more customers, and effectively promote our brand through compelling content. Other duties the student may complete could include : Assist with outbound email marketing campaigns as needed; measure and report on performance of these campaigns using tools such as ( Hubspot, Google Sheets, Excel, Mailchimp, VTiger CRM) Content development, including social posts, blog posts, LinkedIn articles, and website copy. Primary contact : Leron Baptiste, Managing Partner Secondary contact: Marc Anthony, Managing Partner
Online Training Course Development
We would like to develop an online training course that teaches clients how to use our product. This project should focus on: Gathering relevant course design and content information from interviews with key stakeholders. Assessing existing online training platforms and recommending the best platform for this course. Assisting in designing the course. Assisting in developing first iteration of course (minimum viable product) We have lots of existing content to share, so the project wouldn't be starting from scratch. The bulk of the project would be course design, and content revamp. We utilize a service approach that is poised in managing our client’s achievement of life goals via an integrated approach to managing their finances through; • Credit and Financial Management – assess current financial position, based upon cash flow, credit situation, budget and net worth. • Investment Management – assess assets based on their risk tolerance, time horizon and expected rates of return • Retirement Planning – compare expected lifestyle in retirement to current retirement assets and planned savings • Tax Planning – assess tax obligations and strategies used to minimize or defer taxation • Insurance and Risk Management – manage exposure to unexpected financial loss due to death, health issues, and other risks. • Estate Planning – assess how a client can meet their objectives upon death in an efficient, cost-effective manner. Company website link : PersonalBanker Canada
Virtual Internship Opportunity: Computer Science
Our organization is able to offer a virtual internship opportunity for 1-6 computer science students or teams. The primary focus for the student will be: Website Development - Conducting a needs analysis to determine which platform is most suitable for our website; creating a design proposal including mock-ups, budget, and timeline; building a fully-functioning website for our organization. Application Development - Selecting the best technologies for creating the application or feature (i.e. a real-time chat function); creating a fully-functioning application. Software Architecture Development - Architecting the software of a new product; improving the architecture of an existing system; porting an architecture of one system into another . Software Evaluation (e.g. new CRM) - Conducting a needs analysis; researching available options; evaluating the options within the context of our organization's budget, immediate needs, and projected needs. Application Programming Interfaces - Redesigning an existing API to simplify it; changing API technologies; designing a new API; creating or updating public-facing documentation. Machine Learning Software Solution - Creating a recommendation engine; spotting trends in existing data; spotting anomalies in data sets. Real-Time Data Visualization - Creating a charting system with basic querying functionality; creating a dashboard to visualize key performance metrics of our organization or tool. Software Lifecycle Analysis - Improving our existing software development lifecycle methodologies; determining if we should use a waterfall approach or an agile approach; researching tools for continuous delivery or integration. Open Source Software Management - Researching potential open source tools for our organization’s use; contributing to open source projects through bug fixing or feature implementation. Database Analysis - Decreasing query execution time; Changing ORM code in hotspots to more efficient SQL. Our goal at the end of this experience is: Application Development - For the student(s) to create a fully functioning application. Software Architecture Development - For the student(s) to provide a solution to our architecture issue to ensure optimal performance and sustainability. Application Programming Interfaces - For the student(s) to help us redesign an interface or hep us implement a new API. Machine Learning Software Solution - For the student(s) to help us develop effective machine learning solutions that improve our customers' experience each time they interact with our brand. Real-Time Data Visualization - For the student(s) to help us devise and implement a data visualization system to help our organization derive insights to inform decision-making. Software Lifecycle Analysis - For the student(s) to help us optimize our software development systems and procedures. Open Source Software Management - For the student(s) to help us develop a set of tools we can implement in a new product build. Database Analysis - For the student(s) to help us improve our data storage and querying. Other duties the student may complete could include : Software vendor research and evaluation Assisting with other process improvement projects Unit and integration testing Responding to IT/Service Desk requests Company website link : PersonalBanker Canada